QUOTE(lowya @ May 12 2019, 08:12 AM)
well since you asked...
ookyo strategy is set to fail as it's has the obvious "neither here nor there" characteris sandwiched between um's full unlimited and yoodo's customization.
It's never an unlimited concept if ookyo only limit it to 4 apps, this will be the failure by showing the self conflicting hypocrisy. They must have not understanding that average users uses at least 10 apps.
Anyone who wants unlimited would go for UM, whereas anyone who want to control their usage would end up with yoodo. It's not about superiority, it's about whether it fits the needs well.
Hope i have answered you, and there you have it, free business analytics for ookyo.
Actually you're ignoring the most important (IMO) factor which is the telco network.
Assuming we discard that (which is ridiculous, but since you're taking that premise...), then let's compare the plans you're discussing.
U mobile GX30 is very good value. And capped at 3Mbps. For all usage, whatever app it is. Ookyo is capped only for the unlimited apps specifically, and even for the unlimited apps you can just turn off the VPN if you want full speed for whatever reason.
Your statement about 'average user uses at least 10 apps' is nonsense as well. Not all apps are created equal data consumption wise (e.g. Whatsapp even under heavy chat usage is unlikely to be 'worth' making unlimited unless you're the sort who sends and receives videos and images very often), so just the fact that someone is using an app doesn't indicate that its data consumption is significant. Waze users for example, my regular 30km drive uses about 6MB of data per trip.
Yoodo on the other hand is quite a bit pricier for significant amount of data usage. To start off with, a basic no data plan (for a primary line) MUST cost RM8 a month, since almost no handphone user can live for a month without making a single call or sending a single SMS. Add on RM25 for 5GB data and you're getting quite a bit less than what ookyo offers (at roughly equivalent prices). Add on RM35 for 10GB and you get about what ookyo offers (unlikely you'd use less than 2GB on your 4 unlimited apps) for a pricier fee.
Basically you seem to ignore the 8GB data ookyo offers besides the unlimited apps. Moderate users will find that's all they need (in fact earlier on in the thread we have iphone users who can't use unlimited asking about the plan since RM30 for 8GB is quite a steal).
It's not about superiority, as you say. It's about fitting needs well, and consumer needs go beyond just "I want unlimited everything" and "I want to control my usage".