QUOTE(joshhd @ Mar 10 2021, 11:51 PM)
Introducing Awesome Mart...
The days of "zero shopping programmes" on Awesome TV is ending.
Now everyone also wants to air shopping programmes on free TV.
Yes, you might be hating it. But people actually buy the products from there.

Same goes to Go Shop and Wow Shop.
Another useless shopping programme invading FTA TV (There are so many of them, including Go Shop *1 + slots on TVAH+TVS , Wow Shop *2 + on TV9, Media Shop on TV2/TVAH, and soon Awesome Mart).
However as people bought items from these shows, it is one of the major income source for the TV station nowadays, which in turn ensure it's survival. (Media Prima managed to reduce loss and even turn in some profit for 2 constitutive quarters, thanks to Wow Shop and soon Didik TV KPM. This is in a time when the advertising revenue is in a heavy loss due to Covid and also general reduced spending on TV/traditional media.)
It is unhealthy for a media company to too rely to foreign content on a era where these are easily accessible online, which is one reason to cause Media Prima to fall until very recent developments that stabilize the company.
Sometimes I do watch these shows to learn how they sell these items when I am too boring.
This post has been edited by shaun_kok: Mar 11 2021, 03:29 AM