if u look at successful malls besides the size (tends to be at least 1.2 m sq ft NLA at least), another impt factor is that they all are connected to or located very nearby corporate office towers that are highly occupied. Bandar Utama has 1 First Avenue, Plaza IBM, KPMG tower. These 3 office towers are fully occupied. Midvalley has Boulevard n Arcc Offices, KLCC Sunsuria has petronas twin tower office, menara maxis, menara public bank, menara TA, Wisma Selangor Dredging. Even Pavillion has Menara Standard Chartered and Wisma Genting just barely 60 metres away. These fully occupied office blocks provide constant foot traffic to the malls daily besides tourists. But tourists are seasonal only, whereas white collar offices provides the daily turnover. If ekocheras mall is to succeed, then the developer better make sure their office tower is highly occupied (80 to 90%). If not the mall will become a white elephant in due time. The residential units alone are not sufficient to fire up the mall biz. Why? bcoz most of the "normal" residents leave home at 745am (ir earlier) to go to work to beat the jam and return home at 8 to 830pm. So thr is very limited time for them to visit their mall downstairs, whereas office workers with only 1 hour lunch have not much choice but to eat inside the mall or food court as they dont have much time to venture outside. In between they will also visit retail outlets to purchase their needed items as it will b very convenient for them to do their shopping since their offices are located within the integrated project.
Investment EKOCHERAS @ JALAN CHERAS (V4) [MRT PROPERTY] [OT], Where Cheras becomes Mont'Jiulai
Sep 9 2015, 12:03 AM
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