To lead the price destruction of communications expenses in Singapore "MyRepublic" - also in neighboring countries to advance
Akae Ryusuke (EDIT cooperation: Noriyuki Oka) 2015/07/28 08:00
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Has led the price destruction of Internet use in Singapore "MyRepublic (Meili public)" are, not only to the country, we have begun emerged in Southeast Asia. The company, four companies first Internet provider in Singapore. Features, cheap price for the communication speed of the Internet, that would cost performance.
Communication fee is not repel the 3 minutes of 1-- major rival
According to the Singapore Straits Times, the user can use the communication services of 1Gbps per month 49.99 Singapore dollars. When converted, the cost per month 1Mbps is about 5 cents. And Given that it is the country's largest carrier, "Singtel (SingTel)" it is 13.9 cents, the price advantage's obvious.
MyRepublic of home page excerpt from
Other competitors also, the 2-position of the "StarHub (StarHub)" is similar services in the monthly 395 Singapore dollar, the 3-position of the M1 provides 399 Singapore dollars. Even rival MyRepublic also referred to "ViewQwest (View Quest)", since it provides a monthly 149 Singapore dollars, it is understood that the away across the board increase competition.
At an average speed of communication, and Asia of the top three countries with the (Akamai Technologies research) to compare the cost per month 1Mbps, South Korea is 2.5 cents, Japan is 3.0 cents, Hong Kong is 3.5 cents. Although there still is a difference, it can be said that MyRepublic is closer the price of Singapore to the level of other countries.
Indonesia, a strong and pricing in Malaysia
According to reports of TeleGeography, it was announced already MyRepublic plays overseas expansion in New Zealand the other day, to advance in Indonesia. Country of Bahasa, Parenbangu, Surabaya, etc., to start providing services in the country nine locations.
In Indonesia Website of it has published a communication plan. In communication service of 300mMbps, the "Basic Plan" lowest per month about 15US dollars, is to provide a top-level "Super Nova Plan" from month about 70US dollars.
Malcom Rodriguez, CEO of MyRepublic is planning to expand into Malaysia. The 100Mbps communication services in the country, it will be provided in a monthly 16 ~ 19US dollars. Is the country's largest carrier, "Telekom Malaysia (Telekom Malaysia)," provides a 1Mbps of communication services as at $ 30US. It seems that trying to wake the price destruction in advance destination.Rich investment money in the background of bold business development
The bold price destruction and aggressive background promote the overseas expansion, there is an abundant funds.
MyRepublic in 2014, Indonesia's zaibatsu "Sinar Mas (Shinarumasu)" under the umbrella of the carrier "Sunshine Network (Sunshine Network)", a French-based carrier "Free mobile" founder of the billionaire ranking at 136 of the Forbes from Xavier Niel said, it has raised 34 million Singapore dollars together.
Using its abundant funds, and expand the campaign for the acquisition user. For example, first arrival to the 100 people of the service contractor, was to be able to use the communication services in one year virtually free. Besides, we held the awards event that determines the excellent smartphone app, the winner, such as by providing marketing support of upper limit 25 000 Singapore dollars equivalent, and have increased the profile.
http://japan.cnet.com/sp/startup_asia/35067941/ 
Jun 12 2015, 11:02 PM, updated 9y ago
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