QUOTE(MilesAndMore @ Oct 24 2009, 05:02 PM)
As
Hye said yesterday. This credit card
service fee is nothing new. Did the banks waive the service fee back in 1997 - 2001 ? If they didn't, are they going to waive it this time around ? If they waive it for everyone it is going to cost a bomb to the bank.
Man ! I feel old coz suddenly everyone is asking me as reference to this era.
I'm actually amused by everyone's assumption on the service fee - the golden question ... did or did not the banks waive this fee?
The answer is
NO with the exception of only 1 bank. (And it was not one of the local banks)
Here's the cc landscape back then .... no FFL cards, product range was limited (remember the problem with customers not wanting multiple cards?), crappy cc products were shunned by the public and I remember Citibank CS was very polite and attentive to your needs. And AMBank CS (remember they were nowhere on the cc map in Malaysia) ... were extra attentive, heck I remembered they spent 1 hour just attending and providing with all sort of advice!
To the notion that everyone thinks that banks will waive the service fee .... I'm neutral on that.
Probably they'll do it to their good customers and the rest they are better off cutting them. What will happen in this period is that not only consumers will hold less cards but will also spend less "credit" facility thus indirectly affecting the retailers who all this while enjoyed the consumers "credit" spending as well. I don't think banks will go against this directive on the service fee coz it's a political suicide if they don't but the option to waive (more like pay on behalf of the consumer to the govt) is always open. Then again ... waiving it for a lot of customers will cost a bomb coz they have to recoup this from the customer somehow and they have to give it like every year to the customer. Let's see, assuming the banks waive this off then the banks would need to make sure the customer spends at least RM2k before breaking even on the service fee waiver.
I disagree that Najib wants to make the service as one of the major revenues for the govt - I reiterate ... it is to discourage excessive credit to the consumer. It's the beginning of the long re-education drive to educate the public on respecting credit facility. Look at the recent economic crisis - it is a form of abuse on excessive credit but on a larger scale. I know some people will be upset about the service fee and thinks Najib wants money for BN/govt - grow up guys! (in 1997 ... google to see who was the Finance Minister who announced this move) Just to note - I'm neutral on politics, I'm just stating my personal opinion over what makes perfect sense. I can accept it if someone disagree with me and please accept my apologies as I have stated it without any malice to anyone.
What I think could happen in the time to come is that banks will refocus on growing the debit cards segment instead coz the merchant infrastructure is already there (i'm sure everyone will agree in 1997 there were less merchants in Malaysia accepting cc compared to now) - just capitalise on it lah. (There was no debit cards offerings back in 1997)
BTW ... there's 1 bank which currently rewards you for using their debit/ATM cards. (No prize for guessing who it is)
This post has been edited by hye: Oct 24 2009, 07:30 PM