its an assignment where we re-design the new logo for the national zoo, making it an international logo. Im thinking of getting a more suitable fonts for it. Any suggestions? Is there anything else to improve?

edit: yeah, ignore my nick inside And i took some resource in DA, just rearranged it.

This post has been edited by R a D ! c 4 L: Aug 9 2006, 07:07 PM

hem...looks good.

but sometimes look likes butterfly farm logo. butterfly graphic too outstanding from others characters. better if you put an animal like 'orang utan' as the main subject.

just my 2 cent

if according to what johnjenin said, I think is because of the butterfly is too shine...

very nice design.

agree with the "butterfly problem" though.

IMHO,
- shrink the flutterby, put some elephant or orang utan up
- change the font

everything else looks really good to me, especially the colour, great.

Put the butterfly "behind" and make animals more obvious.

that butterfly can be my blog's title

nah ,just kidding, I wont simply stole people's effort

You make this using what?
Ya I agree with the butterfly thing too big, maybe you can use different animal.

The color. I feel something not right there.

Yea, I feel the same too. The area around the butterflies and squares, you need to adjust alil colors. That's all. And uhmm, overally, it's a professional and nice logo. good job, keep up =) wish you luck in designing a 10/10 rating logo.

I dislike the whole logo but I like the text. It has a Discovery Channel feel to it.

What's your rationale for the logo?

mcm taman rama-rama je !!!!!

i like the whole design + font
color could be brighter..
now a bit fading away..

Nice logo, dont change the font it fit nicely. It just that your watermark kinda distrupt the b/g colour for logo icon.
U got to agree with them, its looks like "Butterfly park". IMHO why not reduce the butterfly abit and put it on logo edge. Dont make it too standout.

This post has been edited by izzNatta: Aug 10 2006, 01:28 AM

hmmm, the colors and the butterfly huh?

etsuko: i like the fonts too. I dont know about the rational though, the aim is to make a new updated version of the national park logo. It needs a fresher look. Yet suitable for an international logo. The colors, red, blue and yellow is the color of the malaysian flag. That's it. I just hope the logo will be presentable... =/

ill redo it tomo then. good night guys.

What's the last creature in the pic(most right one)??

elephant maybe...

nice logo ...how about more malaysian colors..just an opinion...

It doesn't look like elephant lar...

nice!..but quite fancy...1 or 2 colour maybe look more interesting...just my 0.0001cent

the watermark is disturbing & the butterfly..make it smaller....separated it..& trail flying

outline of the logo too bolded, makes the logo too heavy.
the bear image( the last one on the right ) angle is not nice, if the logo is shrunk in its size, might not be able to see the animal shape..

so, finding the right animal angle is important.

You should try to find more group of animals to represent the zoo..
for example there should be a bird, a carnivourous or 4 legged animal, the insects, the amphibian, etc....

And give the texts some colors too....
if its a revamp of the old image, there should be more 'newness' and 'attractions' in it, the logo represent the whole zoo new outlook.

hmmm, ok i did some reconstruction and changed the seal(the animal at the far right) to an orang utan. Here's how its looks.


Hmmm, somehow something's just not right...

The outline for the butterfly is very thick....

from my opinion...

too colourful...although u just use 4 colour [not considering white], still look something wrong. may be can eliminate green colour. previously u said u just want to use national flags colour which is blue, red, yellow and white.

4colours make it looks like...


and i think the font need to be modify in term of colour too...

This post has been edited by johnjenin: Aug 10 2006, 11:49 AM

what about others? =\

johnjenin: ahhh, i see i see, i think that's where the problem lies will change it laterz, now going out for photoshoot

This post has been edited by R a D ! c 4 L: Aug 10 2006, 11:48 AM

water mark there not that nice... guah... canot read at all.....and the square square inside the animal...... redraw nicely.... find more easy shape to let people know wat kind of animal is it..... like the deer was great for it ... another two.... the buttefly really actract people so see it..... because in center as well so can u move to the side .... and then... behind there is a flowers?? and the red color look too bright in whole picture........so ... so hahahah u think of it loh anyway good try

sorrry just now that post is the first design.... ishhh

second one really too colorfull........ design logo better dun use more than 3 color..... if not will look fancy abit..... hahaah ok the animal shape is better to the first one... but ... not really consistance to look like same type.....the box box color one more too outstanding ..... for me first one more better heheheh...

I think you can start of by the second one ,probably eliminate the jaggies on the first orang utan . .. But 2 orang utan there o.O ? Add a frog maybe ? And yeah , try to synchronize the color a bit , not very sure bout this , but u need to trial & error . Gud luck mate .

so my problem now is... try reducing the colors... something with the orang utan(its actually 1!) Hmmm, a frog is not a bad idea thanks. about the colors for the font, any suggestions? i sucked with colors =(

imho:
zebra - far left
lion - far right

that "thing" like bee near the monkey & rusa - make it smaller or put it in the centre......

hmm. in regards to the above post, the 'butterflies' look like UNO cards. :b

IMHO, the previous logo is betta than this one.. this just looks amateurish.. the text shouldn't be too colorful. it's lost the Discovery Channel effect.

did you do research on zoo logos before comitting to a design?

I think you should work on the first logo more. The opinions here would definitely help you improve on it.

both of your design is good, can't say a design is wrong... but the butterfly in on top of the picture is too tick you might consider to make it "nipis", you said u want to make it an international logo, i suggest the word "malaysia" i mean the font size should be balance with the "the national zoo" font... hope this help...

-theres no wrong in design... design is design...

The sole problem I see now is the practicality.
No gradients for printing?
IDK if it looks like a butterfly farm logo, there's the text justifying it.

i see i see, then ill work on the 1st logo then. Yeah i did some researches on logos before i start, sometimes i just get carried away

thanks, ill see what i can do.

Yeah, you have a point. A good point actually, i just didnt see that -__-"

Okay... here's the new look of the 1st design...


edit: btw, sorry for being noobish, but what's a watermark?

This post has been edited by R a D ! c 4 L: Aug 11 2006, 12:30 AM

damn lots of butterfly... what happen to your logo? attract so many butterfly

watermark is something like background thingy, at the first post where you have ur nick radical. normally they put in in the print out paper, like company logo.

try remove the square butterfly and spread the beauty aroudn the boxes?

Are the butterflies ur main emphasis??
Anyway i got a 2 cents idea, why not u put the animal logos into the wings of the butterfly? So the the main logo is only, the butterfly with the animals inside the wings and the words below..
Just my opinion

there's only 1 butterfly in the logo XD meh the watermark thingy is just for fun, just ignore it And those square square things, those arent butterflies, they are suppose to be flowers

its a good idea, but then the logo will be very complicated already. That's what i think thanks for contributing. Hmmm i think ill just change the flowers into something else...

ok, im sticking with these 2, im going to chose 1 from it. all i need now is just the minor arrangement and stuffs. Oh well, here goes, today's the dateline already later im going to class to submit them so by before 12 ill do some minor tweaks and stuffs. tellme what shud i remove? or just rearrange?


Sorry for the big image, but it saves some trouble from clicking thumbnail to view it.

i hope i'm not too late to be here, no conneciton at home :/

well, i guess you suppose can get some inspiration and headups from these cool awesome inspirational logo sites

http://logopond.com/
and of course a lot of useful articles and examples on major existing brands : http://identityworks.com/ (look at how they comment on visa's rebranding )

i learnt a lot from there.

my pov of your logo design, or probably my pov of how a logo design should be,
1. easy to be remember
2. practical, in a way that you can very flexibly reproduce it in many other format, etc...it will still look good in b/w or even colour. or even uses less colour if the company chose to print the logo on their namecards etc etc
3. learn from the best, and research more, look more.

edit: added comment

This post has been edited by siaukia: Aug 11 2006, 09:58 AM

A big thanks to your contribution. anyway, i think i dont have enough time already... ill just go for the 1st one. I still have to make a flyer to promote the national park's particular activity XD

Firstly, your typography failed. With that, your logo has failed.

If your typo made it through, here are some others... the thickness of the outlines on the boxes are too fat. The jumble of stuff (with the butterfly) in the middle is awful. The animal on the right, (it's a bear, right?) seems like a patch of black thingy.

Lastly, what's with the words "Radical" at the back?

that's a GREAT IDEA!

i think that'll work very well. the butterfly will be an emphasis but its reasoning could be because malaysia has a certain butterfly species only found here. then you couple you 4 colored 'hibiscus' but tone down the outlines more. I can visually see it now.

anyway, since you have to start on the flyer just make sure the consistency is in it and the text should be readable. not something with very green background and later black text. not exactly readable.

best of luck.

and if not mistaken, is this a TARC assignment?

Even though my typo failed, but i've taken into account if i really were playing with typo. I made researches and often logos like this dont need a complicated typography, it needs to be simple and clear. I dont see there's any problem with the typography in here. The animal on the right is actually a seal XD

Lastly, hmmm... dont read the 1st post only la dude

hmmm, if that's a great idea then im going to try it out. I'll ask the lec whether the logo can be changed in time or not as we progress stage by stage. thanks for the tips and advices man.

DOnt worry about the flyer, the background is definitely white! I know a thing or two about it hehe

Your typography failed and yet you failed to notice why. You're not a trained designer are you? Then again, a lot of designers make the same common mistakes when it comes to typography. It's not about making your fonts 'complicated' or whatever it means. Neither is it making it 'simple and clear'. I'll give you a hint. Check your letter spacing.

Animal on the right is a seal? No offence but I guess you should really look into tracing a better seal and adding in a bit more details.

btw, lose the 'wreath' behind it... and now your 'bunga raya' (its a bunga raya right?) looks terrible.. the outlines are too fat.. try balancing ur outlines for all of them.

no im not a trained graphic designer dude, im still a student. I know its not about making my fonts complicated and stuff. I still think its ok since most of them know what its written...

Yeah it needed some details but its too late for that now, dateline is over. Told, you dont look at the 1st post, updated versions are in the page 2 or 3.

thread closed.