QUOTE(CMW123 @ Jul 19 2013, 03:01 PM)
Boss, but even at that time Mutiara Damansara (MD) was so near to BU, Taman Tun etc, many high income families nearby to fast track the success of MD...
But look around Cochrane...Jusco Maluri is not a good gauge of the current local neighbourhood as the shoppers come from many places. The ex-Carrefour there can be a good representation n visited few times...compared to the patrons of Tesco at MD, they are from two different world...
So geographically Cochrane lack of the strong immediate surrounding income support...
Am sure Ikea later will find that their shopper profile in Cochrane to be very different from those at MD...
I stay near BU/TTDI but wouldn't say that our neighbourhood was high income 10 years ago. Many were just young families then.
Yes, you're right, the success of MD is location. As for Cochrane, I see this place something like Mid Valley - nothing previously but because of centre location between PJ and KL, the place start to boom after many years.
Cochrane is actually the centre between Cheras and KL. It is no wonder that the MRT has to come here too in order to connect with Cheras. It will definitely take many more years for things to change.
IKEA is targeting the average shoppers... so their factoring is more on volume ala population rather than gross income. But the IKEA in Cochrane will attract shoppers from all over KL/Cheras/Ampang side to come here for shopping.