QUOTE(mac.tay @ Jan 6 2012, 09:59 AM)
But it didn't mention whether this is for the high spec or low spec version. As I know, the high spec version is selling better than the low spec version. Same with Forte EX and Inspira 1.8M, plenty of discounts. Thanks to this sort of market feedback, it's no wonder that SD decided to bring in a high spec Elantra fully loaded and charge a premium for it. When faced with a high spec and low spec variant, majority will opt for the high spec variant because even if the difference was 8-10k, once you spread it out in a loan it won't be that big a difference.
Added on January 7, 2012, 4:53 amQUOTE(FluidicSculpture @ Jan 6 2012, 05:20 PM)
Sorry, but straight to the point? I don't think it's good to use metaphor or 'translated' words since it can be misinterpreted, much like the cent per kilometer you guys were being so critical of me using it?

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The story is offending to married people. Liability, husband traders, lowering price? That's just me, maybe I am still not in sync with the materialistic world people are so obsessed with these days.
I have a tonnes of answers to the 'lowered price' part, but I am still looking for all the points you guys want to justify a lower price for Hyundai, else the debate will go on till the cows come home and this thread turns into 'Why Korean cars should be cheaper' rather than '2012 Hyundai Elantra'.
Ppl already gave you the straight answer, you still kept digging, so I gave you a "comprehensive" answer loh lol...
It was merely tongue-in-cheek, but the moral of the mad story was that as what cybermaster said, reputation takes years to build. If this coming Elantra was a successor to a highly successful model, which sadly it's not, people won't forget Hyundai's and Kia's past disasters and would really think more than twice before signing a new loan for another Korean car. And as Msian car buyers are very price sensitive, especially involving prices in excess of RM70k (where most non-national brands reside), demand for Korean cars is still largely quite elastic.
For Hyundai (and Kia with the high pricing on the Optima), most people here are of the opinion that it's still too soon to sharpen the blade. Maybe in a few more years when the current Forte, Sonata, new Elantra and Optima have proven themselves to be resistant to ridiculous price slashing and expensive repairs, i.e., held up to the test of time, then only can they safely bring on the sharpest blades. It's just too plain cocky to expect Msian car buyers to suddenly flock over to a Korean marque based on the flavour of the month.
A simple question you need to ask yourself is this: Are Hyundais a little too out there in terms of design? Remember the Coupe? That car looked interesting enough for a small group of high risk takers to take up the offer, but less than a decade down the road, all previous gens except the current one which is more conservative, the Coupe looks so outdated, simply because when you are too flashy with your designs, it will not withstand the test of time.
Same reason that 90% of all cars (only cars, not all vehicles) sold in the country are sedans and not 3-door hatchbacks or estates.
This post has been edited by gregy: Jan 7 2012, 04:53 AM