QUOTE(Duke Red @ Jan 22 2009, 10:31 AM)
I'm not suggesting they didn't spend but not in the same manner that Chelsea did. Heck I'm not defending Man Utd but they did an excellent job in marketing themselves worldwide, to the Asian market in particular. If Liverpool had taken advantage of their success in the 80's and done the same, who knows how much we'd have in our coffers right now. To a large extent, the success of Man Utd looked more like it was planned and measured. Where do you reckon they got the money to spend on players like Andy Cole?
You are right which is why I'm a firm advocate of the saying that money cannot buy success. For it to be sustainable, you need a plan or a roadmap, not just a long list of players you'd like on your team. Spending huge wads of cash on players without considering if your chequebook balances itself may not bring about sustained success. It is why I agree with the notion that there are only really two big clubs in England because neither Arsenal or Chelsea have dominated for a sustained period of time in the way that Man Utd have in the 90's and 00's or Liverpool did in the 70's/80's. I'm not taking the piss, but as you've suggested, success has to be sustained.
bet duke is someone who understand how the football game is plan ,played , administered and marketed . it's a combo package now
it remain to be seen what man city owners wants in the long term . at the moment i could only see them as wanting instant success and fame . no matter how much money they have , one of the best way to buy instant fame are through buying a EPL club , pump lots of money into the transfer market for good or sometimes even average players and sit back and hope for success and if things didnt go well as expected , will start to interfere with footballing issues they are not train to understand . rich owners buying into club and invested heavily on players would naturally want to have big say in transfers market. wonder how often they might peep into the shower and dressing room .
i shall wait for the day when suddenly Roman said , Chelsea no longer is my plaything and chelsea will then be back in the good old days of sitting in mid-table where winning the FA cup or even the League is consider a big success
just as the new owner of man city just discovered , willingness to pay the highest amount of money will not guarantee the player they wanted , whats more , success on the pitch . To attract big name players, the club need history and a brand image and ofcoz a fierce ambition , the last of which they dont lack at this moment . I rate Mark as a decent manager at such a young age , but his name could and will not attract star player and even with kaka , bridge ,bellamy and robinho around they may struggle in the BPL but such is the truth of the present situation at city ,unless the owner are patience which i dont think they are and would , the only alternatives is to spend big , big and big . every other club that city approach for players will want to milk every drops of susu from the world richest club . just ask the russian guy .
i fully support and shared SAF belief that club have to create and build their own youth players or to buy young players from elsewhere as with such good foresight ,judgment and youth development program, this can save the club lots of money but at the same time , if needed , the club must be willing to spend big on players he believe will deliver for the club . of course every youth development plan created , every purchases on player must be translated into success on the pitch with as many trophies as possible and the bigger the better , as that is what counts before one can think of marketing a " brand " image
every manager or club are bound to make a few mistakes and some could be very costly as well in the transfer market . the issue is , how much could the club afford to lose on those lost transfer transaction and what other income or even profits generated within the club revenues could be use to balance this transfer losses .
This post has been edited by sunnyK: Jan 22 2009, 01:36 PM