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Chat Mixue got competition dy

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MR_alien
post Dec 7 2023, 07:37 PM

Mr.Alien on the loss
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Joined: Oct 2007
From: everywhere in sabah



QUOTE(Taikor.Taikun @ Dec 7 2023, 06:51 PM)
Competition is good. Our Tealive can survive?
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if u ask me, i would say is in reverse
i don't think mixue can survive
MR_alien
post Dec 7 2023, 07:46 PM

Mr.Alien on the loss
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Senior Member
3,582 posts

Joined: Oct 2007
From: everywhere in sabah



QUOTE(Gargamel_gibson @ Dec 7 2023, 07:40 PM)
Overexposed. See The Alley and all the 1038750231 other tea brands.
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i would say consistency is how u survive and tealive managed to do that
mixue is very very very inconsistent
their stock is inconsistent throughout their branch, operating hours are inconsistent, ability to find workers is another issue, their renovation also an issue

like some branch i go, 99% of the menu is not available rclxub.gif
usual mixue opening hours is 10AM but the mixue at SS2 opens at 12.30noon but that doesn't mean they're gonna close late at all
and the renovation at SS2, in front looks nice but once u go to the back to the toilet, that part isn't renovated at all rclxub.gif

and i found some branch have special menu, some stick to the original menu only rclxub.gif
MR_alien
post Dec 8 2023, 08:57 AM

Mr.Alien on the loss
*******
Senior Member
3,582 posts

Joined: Oct 2007
From: everywhere in sabah



QUOTE(rooney723 @ Dec 8 2023, 12:06 AM)
this is very true lol, they expanded too quickly here, now they are selling their franchise cheaply so any donkey also can open 1 mixue store now, and become very chaotic now because they cant control all the franchisees because too many of them lol, havent sort out the operations SOP, logistics etc but open so many stores all over malaysia doh.gif

regarding worker issue, this is also a very serious issue they are facing, as they are selling their products cheaply, hence they are going after volume sales, so a flood of orders throughout the day will be expected, but most stores only hire 2 or 3 staffs to man the whole store and also only paying minimum wage, nobody will want to work with minimum wage and handling thousands of orders a day lol, either the store hire more staffs or increase the salary to match the workload the worker is facing everyday, or else ppl will just rather work elsewhere that is not as hectic
i have even seen one of the franchisee himself go work in his own store manning the counter because one of the staff suddenly quit and the other apply MC, and he is complaining he cant find worker and how long more he have to man the counter himself
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2 scenario i encounter before for mixue

1. mixue berjaya times square....they got 8 staffs, 4 front 4 back...understandable since bukit bintang, high traffic
but there was once...almost their whole menu is unavailable due to no stock
so 8 staff just go to work to do nothing or just answer customer "don't have" laugh.gif

2. mixue SS2, 3 staff here...i would consider this a low traffic mixue eventhough it's inside SS2
went at 8PM...should be peak hour...not much people
thn when i sit there to drink, i saw the boss come in with his GF and went to the back to don't know do what brows.gif
thn come back out, grab a lemonade and leave laugh.gif

only a person who worked for such shop understands the pain of big order



This post has been edited by MR_alien: Dec 8 2023, 09:00 AM

 

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