QUOTE(dev/numb @ May 1 2023, 02:20 PM)
I’d say it’s 50-50 between the two poll choices. Not all China brands have the same reputation.
In fact, even the local China analysts suggest that it’s a race to the bottom in China right now and many of the less successful makers will eventually be swallowed up by the bigger ones.
In the end, the dozens of Chinese automakers we read about today may just end up being consolidated into 2 or 3 makers in a few years time, and it’s these 2 or 3 brands (and their sub brands) that have best resources to set up successful network of dealerships, service centers and local OEM partnerships in Malaysia.
Yes. Not all China car makers are equal.
They have 580+ including all the sub brands, many will be dissappear eventually.
Essentially in this world, no one can built a complex mechanical machine without German, US, Japanese technology. Not even the Japanese can stand alone.
Guess who monopolize the simple humble industrial adhesive, 3m and Loctite.
What most Chinese car maker lack of is not the technology, but they don't actually know how to make car itself.
The Korean used to struggle the same problem. The car was ahead of market in terms of spec, long stroke suspension is comfortable, but yet doesn't drive quite right. Until they setup R&D center at Nurburgring in 2011, hire all the German engineers and Albert Bierman from BMW M. And it reflects in their cars 2017 onwards. Drive totally different.
There is no short cut, accumulate road test time is the only way. Running daily at Nurburgring, 5000+ laps every year. Simulator laps is 10x more than physical road test. Some said Nurburgring yield equivalent of 15x distance vs normal public road test, that's why all major car makers do testing there.
Geely has a head start by owning Polestar, Lotus, and Proton. Polestar was the one race Volvo 850 and S60 in touring car race. After the Polestar brand become EV brand, the original racing team is now Cyan Racing that race Lynk & Co in TCR/WTCR. Geely put their Chinese engineers alongside to learn with the very best.
Proton has extensive experience in Rally, while Lotus no need to say already.
All these time accumulated is reflected on the cars offer. For us that love driving, it is a mountain must be overcome. Close all the badge, turn a few corners we know which car we can't accept. One can call us "minority" here, but it is majority of European population growing in that environment. That explains Hyundai/Kia/Genesis now selling well in Europe.
If the Chinese makers want to be truly international brands, sorry no short cut. They have to either take Geely route or the Hyundai route. The way most of the Chinese makers that act as car final assembler by buying off the shelves technology, they will never grow.
How long they can sell bigger screen, more ambient light colors, auto doors?