record breaking nearly 200,000 units in one week

http://www.highdefdigest.com/news/show/Mic...es_Records/1093


'Transformers' HD DVD Smashes First-Week Sales Records


Paramount says first-week sales numbers for its HD DVD release of 'Transformers' top those of any other high-def disc released on either next gen format to date.

According to a just-issued press release from Paramount, the HD DVD edition of 'Transformers' sold over 100,000 units in its first day of release, and went on to sell an additional 90,000 units over next six days, making it the fastest and best-selling week one release on either high definition format, as well as the best selling HD DVD ever.


The standard-def version of 'Transformers' also made news, moving over 8.3 million units in its first week, and 4.5 million copies on day one, a new record for the year 2007.

The performance of the 'Transformers' DVD and HD DVD has demonstrated the phenomenal success of this global franchise," said Kelley Avery, president, Worldwide Home Entertainment, Paramount Pictures. "We're happy to be kicking off the fourth quarter with a title that clearly shows home entertainment releases are still an event that drives consumers into stores-which is a win for both content providers and retailers."

Paramount's HD DVD release of 'Transformers' last week came less than two months after the studio abruptly announced it would drop support of the Blu-ray format, and would release its next-gen titles on HD DVD exclusively. The studio reportedly received $150 million in exchange for its exclusivity.


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Happy DVD people. paramount has officially announced that Transformers, this year's third highest gross movie will be out on 1 disk DVD and 2 Disk Special edition DVD and HD DVD for the price of $29.99 and $39.99 respectively. Why get the 2 disk edition at $39.99 when the HD DVD is priced the same ? ofcourse if you have an HD DVD player lah .

http://www.videobusiness.com/index.asp?lay...cleid=CA6475532

Paramount delivers media blitz for Transformers DVD, HD DVD

SEPT. 5 | After earning $306 million in theaters, Transformers will appear on DVD and HD DVD Oct. 16 backed by a media campaign that Paramount Home Entertainment says is one the biggest in the division's history.

The multi-million-dollar blitz will include TV, print, radio and online advertising. Plus, through a viral marketing program, fans will be able to customize a message for their friends from Optimus Prime sent via telephone or e-mail.

An array of high-impact displays will be deployed to retail locations across the country. Promotional partners including Chevrolet and Hostess also will extend the reach of the Transformers message to millions of people.

The standard-definition version will bow in single-disc and two-disc sets. The two-disc Special Edition provides an arsenal of bonus material, including commentary by director Michael Bay. Two multi-part in-depth documentaries, "Our World" and "Their War," explore the human elements of the film as well as the robot stars. They include producer Steven Spielberg discussing his early concept for the movie, extensive casting and training and real-world weapons provided by the military.

The HD DVD presentation includes Web-enabled features, such as an "Intelligence Mode" on-screen dashboard, which plays over the film and provides information about the robots and weapons, and a GPS locator. The HD DVD version also will include Transformers H.U.D. (Heads Up Display), which runs text commentary with the film and plays relevant behind-the-scenes footage in picture-in-picture.

The HD DVD version and two-disc standard-def special edition will both be priced at $39.99, with the standard-def single-disc at $19.95 MAP.

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This post has been edited by g5sim: Oct 23 2007, 06:11 AM

thanks for the info......

most welcome .. will place my order very soon

The TRANSFORMERS DVD is presented in widescreen enhanced for 16:9 televisions with Dolby Digital English 5.1 Surround, French 5.1 Surround and Spanish 5.1 Surround with English, French and Spanish subtitles. Total runtime is 143 minutes.

TRANSFORMERS Special Edition DVD bonus features include:

Disc 1:
-- Feature film
-- Commentary by Michael Bay

Disc 2:
-- Our World
-- The Story Sparks - Steven Spielberg discusses his love for the
franchise and early concept art for the film. Explores how the
writers adapted the cartoon into a live-action movie and why
Michael Bay is the perfect director for the film.
-- Human Allies - A look at how the actors were selected and their
experiences on the set.
-- I Fight Giant Robots - An exploration of the military training
that Josh Duhamel and Tyrese Gibson underwent for their roles
and the various stunts that the actors were asked to perform.
-- Battleground - A piece on the senior officials from the
Department of Defense and Air Force who consulted on the film
to give it authenticity and the key locations that the U.S.
government provided access to.

-- Their War
-- Rise of the Robots - Explores the interaction between Hasbro
designers and Michael Bay to bring the toy line roaring to life.
-- AUTOBOTS Roll Out - Michael Bay discusses working with Chevy and
its designers and the modifications that were made to the cars
seen in the film.
-- DECEPTICONS Strike - The film's military advisors discuss the
"toys" they allowed the production to borrow: F-22 Raptors,
Ospreys and A-10 Warthogs.
-- Inside the AllSpark - ILM's digital artists discuss the
challenges of bringing the TRANSFORMERS to life.

-- More Than Meets The Eye
-- From Script to Sand: The SKORPONOK Desert Attack - An in-depth
look at the making of this particularly epic and challenging
scene from initial storyboarding through production and visual
effects.
-- Concepts - Early sketch concepts of the robots.
-- Trailers

no extended version?...

wakakaka

anyone going to do a bulk for the R1 disc? its going to be launched in 3 weeks time.

yeah..i'll be interested also..!!

Already released? DVDrips is everywhere...

i just pre-ordered from Amazon.com. 2 Disc Special Edition. Cost me USD29.47 including shipping. DVDRips? This is worthit buying the originals DVD, man. Hehe.

Wah...need to get money fast.

This post has been edited by Raikkonen: Sep 29 2007, 04:35 AM

The reason to jump into HD-DVD !!

Ofcoz I'm buying ori man... I need to see the cool robots in HD. Just asking coz it should release Oct. 16, yet the DVDrips is everywhere...

Sorry for the misunderstanding. Heheh. So you're getting HD is it?

CAUTION: HD DVD movies require HD DVD hardare (player, computer drive with supporting software and xbox HD DVD add on with Xbox 360 console or computer)

Why should there be one? Its already a tad too long

Yup. hehe

so what player u using to play that hddvd? normal dvd player can ker? i noticed ur using samsung hdtv for display.

hd dvd player...so no one doing bulk?

This post has been edited by westthen: Oct 3 2007, 08:20 PM

Its <>RM1800 NETT here in malaysia (importing from USA) for the A2 gen2 model, who want to bulk ?