Bruised but not broken, AMD fires off another volley of price cuts across Core 2 Duo's bow

With only a month until the most anticipated AMD product launch in five years, the company is pulling out all the stops to get competitive before the Back to School buying season.

The AMD-Intel price war, now almost into its second year, was cited as one of the contributing factors to the $611 million dollar loss AMD posted in the fiscal first quarter of 2007. Following that loss came a 400 employee headcount reduction and a $2.2 billion cash-for-stock deal.

Almost immediately after posting its Q1 loss, Mercury research declared that Intel managed to recapture all of AMD's marketshare gains from 2006 in the first three months of 2007. JP Morgan directly attributed the Intel traction due to aggressive pricing.

Effective Monday, July 9, 2007, AMD will enforce the following pricing among its channel:



With these new prices cuts, AMD will also significantly trim its retail CPU portfolio. All single-core Athlon and Sempron models currently in the channel will officially reach end-of-life status (EOL). The ultra-low cost Athlon 64 3500+, Athlon 64 3200+, Sempron 3500+ and Sempron 3200+ will continue to exist in high growth markets: Brazil, Russia, India and China.

AMD roadmaps confirmed that other low-cost single-core processor families like Lima have already been phased out, just three months after launch. The company is still slated to introduce its 65nm Sparta family, based on the K8 architecture, in September 2007.

The company's next-generation architecture, occasionally dubbed K10, will officially launch the last week of August for server platforms, and sometime late in the holiday season for desktops. AMD has not issued pricing notifications on these processors yet.

AMD fired the first volley at the Intel price war when the company dramatically slashed processor prices -- just days before the Intel Core 2 Duo launch. Since then, both companies reduced pricing of last year's products to less than 33% of last year's street price.

Memos released to DailyTech from AMD distributors confirm that the July 9 AMD price cuts are directly aimed at pre-empting the July 22 Intel price cuts. These upcoming Intel price cuts will cut current Intel quad-core almost in half.

DailyTech Source

Now what happen to the price of 3800+ X2, 3600+ X2 Brisbane?

time to change proc

wow , no wonder i cant find any price for X2 3600 & 3800+ processor ....the lowest end is X2 4000 ....

if my gf budget allow me , i will go for 4200 .....

Yea..time to switch a new pc..but yet..I already had 2.

I'm getting a 35W 3800+... suddenly these because available en mass and cheap.

huhu.. i'm still in 939

AMD will slash their price so better wait for it n get a 5600+

no matter what, my next upgrade on proc would be an entire switch. That is when there's entry level of 4core which selling at what AX2 4200 is selling now.

IMO, no point in changing proc frequently rite? Just a few hundred Mhz increment, where u can achieve that by OCing. And its not like it will bring noticeable effect in daily tasks

yeah.. agree with you! my next upgrading will be on quad-cores, and hopefully DDR3

i just bought a x2 3600 on wednesday... only if i know earlier i would have waited another week

same too...waiting for quad core

great news man thank you

Good news!!!!

now i can afford 6000+

its only RM600..... what a price...

GREAT . is time babeh!!

yes, thats why wise ppl like bro.sniper goes for the "jimat-power" editions

Its another dirt cheap price from AMD. It looks like 3800 and 3600 has been phased out from its roadmap. Now the X2 6000+ at the same price as E6420.

are they doing this coz quad core coming out soon? lol, sounds like a off topic question (sorry >.<)

not only that, they still need to keep competitive for the lower end market

wohooo yippie...
lower budget for cpu+mobo in mah next upgrade

wah... would AMD's latest price slash even undercut Intel's newborn E21xx? i'd rather wait and see. but looking at the latest price list posted here, the X2 4000+ and 4200+ are already about to undercut the equally performing Pentium Dual-Core E2140 and E2160 in terms of price.

however, i'm sure Intel will slash the E21xx price even further after this.

still i'm proud of my new E2140 workhorse anyway hehehe...

This post has been edited by average.joe: Jul 8 2007, 07:51 PM