hmm... that, i can't really do.

becos i have not judged them side by side and have not used a sony for a long long time.

but i have used the sharp's predecessor ue630x for 2 years now; the ua6800x is an improvement over it.

am i happy with the ue630x? yes, extremely!

i will suggest u u vist the stores a couple more times and judge with own eyes vis-a-vis the prices.

other things to consider, for me at least:

.. compare same size... 50" vs 50, 60 vs 60.
.. no of hdmi inputs... i think the sharp has 4, the sony has 3.
.. smart tv... how smart... i think the sharp is androidtv, the sony is smart with own platform/apps... not sure.
.. ethernet/wifi dual band... 2.4/5ghz... think both has.
.. warranty, extended warranty price.

i know a lot of people w/o hesitation will say "buy sony", w/o even taking a second look at the details.

but i suggest u look pass the brand, get into the details, esp what u expect out of it.

i am not rushing to buy it but is considering, maybe sometime this year.

this ua6800x has all that i am looking for:
.. hdr
.. androidtv, 5ghz
.. 4 hmdi inputs
.. fit nicely into my existing wall mount bracket

not interested in tv usb player as i have my own better player.

all the best!

Tot wanna buy just now ..no more promo, price go back to 2700.

I:m not urgent, wait for cny sales

Which esh's branch?

Ok, thanks

any promo for 60inch LC60UA6800X?