Hi

I am planning to propose to my GF and currently looking for a diamond ring.  I know this topic has been discussed thousand over time but still appreciate some good advise from you guys.

My main question is whether cuts really that important.  I went to Poh Kong to see Hemera diamonds, it has 101 cuts compared to ordinary diamonds with 50+ cuts.  I think the price difference is about 20% extra for Hemera.  Is it better to get more cuts or spend this money on bigger or nicer colour diamond?

Round vs Heart Shape?  I know round is the most ideal shape for better shines and etc... i think heart shape is unique and mot many people will get heart shape diamond.

Another question I have is about buying diamonds without certificate.  The price is cheaper.  Does the certificate really matter?

Serious reply only please.  If you do not like my question, kindly ignore my thread. 

Thank you everyone