Ubisoft says that it will no-longer sell DLC that gamers will need to fully enjoy their game.

VP of live operations Anne Blondel-Jouin told GamesIndustry.biz that the publisher now looks to support its games for between five and ten years, and in order to keep players engaged, the firm must be very careful when it comes to monetisation.

Ubisoft has enjoyed a lot of success with Rainbow Six: Siege, a shooter where the extra maps are being made available for free - gamers only need to pay if they want to customise their characters, or buy new ones.

"Monetisation is something we have to be very careful about, and my team is in charge of that and making sure we find a right balance," Blondel-Jouin says.