QUOTE(Eiraku @ Mar 12 2016, 09:21 PM)
Here, lemme correct that for you.
To be fair, APSC is likely to Sony just there to intro people to their FF line. They are not Fuji, who only has an APSC-centric lineup.
Though some of us prefer to remain APSC for various reasons. For me, it's size and cost (travel = high risk = easy to conceal and replace).
That said, people like me isn't really the main target market for Sony (actually, it's the M43's target market... and looking at the new Oly Pen, I'm quite tempted to move over - if not for the body cost). So it's no surprise that Sony doesn't really give a rats ass about the APSC glass lineup. It's just not commercially profitable.
But like
ganick5461 said, it's still the cheapest way for a videographer with Sony stuff to go 4k, considering the A7rII and A7sII is well, even more expensive (A7s needs an external recorder so thats out).
That's the thing. If I'm a videographer, even I would be hesitant to go A6300. It's not cheap. It lacks quite a substantial video features like headphone jack, vari-angle screen and touchscreen (maybe not important to some, but at that price point........). There are better alternatives like panasonic line-up: GH4 or G7 with better support due to its legacy and more video-centric features.
If you look at the other extra features on A6300, it appears to lean towards photo capture than video. Higher fps, better autofocus, minimal black out, higher res viewfinder, silent shooting which would have been a nice upgrade to A6000. It's probably the 4k feature that jack up the price.
So the question is exactly who are they trying to sell A6300? Upgrade is too minimal to justify upgrading from A6000 if they only primarily shoot photos and budget concious not to mention most of them probably don't own 4k TV. Professional would be aware of the camera video limitation and that Sony doesn't offer much apsc lens selection either. But that said, I still think A6300 will sell like hot-cakes.
This post has been edited by DaddyO: Mar 12 2016, 10:52 PM