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@ flab
reading your comments, either you became too quick to judge, or probably just don't understand why certain things especially the business model of f2p work
well, number 2 for what you like isn't exactly true, especially now since you can see heroes like ammar and some other heroes like sandal / other fortunes that can increase / decrease them
for what you don't like about it:
number 1 isn't exactly true, if grinding meaning that you want to make 10 types of playable decks then yea, but if you need only 1 or 2 types, nearling level 50 i believe you will have so, even made easier with the altar of wishes
hitting level 10 is quite easy, and progressing from there would take slightly more time, but hitting 50 would not take too much time too i guess especially if you are a farmer and playing rush type decks, if you play necro then yea, it would take much longer at lower levels
heroes are not balance is true also, but then, most of them can fight with each other most of the time, unless certain circumstances one would stand out more, i especially don't like ammar and i stopped playing due to him for now, until they nerf him like they say they would...i could add on that certain spells and maybe fortunes too are op, and although they are taking their time working on it, they do get rebalanced after time
if you come into the game thinking that it's better to play campaign then certainly most ccgs are not meant for you, i mean, if you prefer playing with AI's, i think console based ccgs are better as they have more single player modes, and the devs mentioned that doc will extend the campaign, but just that they focus more on multiplayer aspect now, as having more players playing would be more revenue for them considering it's f2p anyway
as for number 4, i think that there are 2 types of ccgs, one would allow you to do that, one would not, yugioh and magic probably hit that, but scrolls, HS and doc doesn't, not everyone would see it as a negative and it was pointed out as a discontent in doc forums too but well, if you like the game, it can be overlooked and if you need it to be more in depth, it is somewhat counterable, not exactly stopping the spells that are played, but minimizing those spells damage on the board
trading between players would mean that doc gets less revenue overall, which means that it would be unfair to ubisoft as the game is already free
all in all, i would say that some people would embrace the f2p concept, some would not, and some would say that the prices for seals may be a little too pricey, some would not, especially currently they are giving discounts on packs and all
i think being f2p is a pretty good business model for doc as scrolls could not withstand the buy to play model after having a slow progress overtime, sales of that is stagnant now but new players could adopt doc and decide whether or not to spend money on the game
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