I absoluted adore their Ice Blended Mocha. Drink them like 3-4 times a week.

Their food is great too. More variety than their competitor.

I don't think the brand itself has a problem but usually their outlet location not as attractive as their competitor. For me, I like both but TCB have little advantage for their loyalty card.

I dunno why but everytime I drink their coffee, something missing wan no kick, umphhh & tasted blend comparing to Starbucks 

Maybe part of the problem is their counter? It is so high with things (like their cashier machine) and it is disturbing the necessary eye contact during transaction. It is blocking client and cashier from "connecting".

I like their food more than Starbucks. And their Ultimate (ice blended) is the only drink I would go for. And maybe Caramel if I wanna get extra sugar high.

But the service for certain outlets are slow. For e.g. Mid Valley branch. I'd to wait for quite some time before my food (breakfast - Break O Day) was served. Regarding the counter thingy, most of the time, I've to find an empty spot to sign the credit card slip. Their front counter is way too packed / tight / small. Maybe it's just me.

Last time, they used to give thick toast with crusty outside and soft and fluffy inside. Now... I don't know what type of bread they are using. They are kinda hard.

I was at their Lowyat branch last Saturday and 2 problems.

First, is their order taking is very slow. Only 1 customer, takes so long to take their order. If they have queues like Starbucks, I think customers complain already.

Second, their ice blended mocha taste different. It have not enough coffee kick and another strange aroma to it. The only way I can describe the aroma is like they added a very subtle flowery taste to it. I don't like it. Not sure if I should complain to HQ.

... It has a successful model of management which they duplicate to here. Therefore all the outlets are run quite efficiently like McDonald's. So management is also one part that CBTL fail quite badly.

The other day, I was queuing to buy my usual coffee. There are only 1 register open (as usual) and it took me 20 minutes to get my drinks. The cashier is new. There are only 1 person in front of me.