just to give you a rough price check comparison... do note that this is an SR5 rating post.

650 U.S. dollars = 2 035.79874 Malaysian ringgits
750 U.S. dollars = 2 348.99854 Malaysian ringgits
850 U.S. dollars = 2 662.19835 Malaysian ringgits

this is the RRP.. you do the math when it hits the streets

even if you buy it at RRP, and you use 1 year installment, its +/- 200 a month, for a year!



so, what's your move?

its not in the sensor, but more on the mirror vs translucent mirror... which means, the mirror box now no longer moves away when you snap a pic (which gives the 'clik klak' sound).. this enables full time video recording AND af is triggered at all times...

previously, when an image is taken, the mirror moves out of the way to let light pass straight onto the sensor... when the mirror moves out of the way, light no longer reaches the AF sensor which is placed at the bottom of the camera... the mirror effectively 'splits' light into 2 paths... 1 into the OVF, 2 into the AF sensor.. this is why now, there's an EVF to replace the OVF as light no longer can be reflected upwards effectively to give a bright view as the 'mirror' is now transparent, or rather... translucent

The A33 and A55 cams have all the bells and whistles to attract the common consumers out there in the market. Things like HD video, sweep pano and etc.

It's designed to be glitzy and show off-ish and great in attracting attention but it's not quite the professional device.

It's not that I'm not excited about the innovation Sony is showing but I'm more interested in how Sony will implement these feature into a semi-pro and pro body.

EVF is fine for the entry level class but I do not think an EVF can beat an OVF in terms of practicality. We're staring at a miniscule screen with an EVF. Can we determine focus as well as we can compared to using an OVF? Can it give us a level of detail that is acceptable for pro macro work? If we sweep the cam around the room can the EVF keep up with it and not show us a smeared blur when the cam is in motion?

A translucent mirror can provide continuous phase detect AF for video but it decreases the amount of light that can reach the sensor when taking pictures. It also makes an OVF darker as it does not refect as much light. Is there a way to incorporate a flexing transluscent mirror in a practical way so that we can get the best of both?

I am still waiting for the A7xx before I get all excited but you guys go ahead and celebrate.
P.S. At this point I am more excited about the price of the 85mm f2.8 lens than anything.

there's no such thing as FF is too wide.. why did u buy your UWA in the 1st place? the thing that is different is the focal length numbers. u still get the equivalent view wad..