Take a look at the pattern on the outside fabric. The majority of the Coach brand has a logo of C. The C brand logo should start at the center of the bag and go out. The middle seem should go straight through the middle of the C. Take a look at the side seems. The "C" pattern will be cut off on fake bags. Also, on authentic bags the tip of the C should touch the tip of an opposite C.

A Coach bag is fake when the logo is incorrect. Some distributors change the logo to include GG instead of CC. This is a tall tail sign that the bag is fake. Pay close attention the fabric, it can tell you a lot about the quality and authenticity of a bag. Also, take a look at the stitching of the bag. Coach does not deliver authentic coach bags with poor stitching. Stitching that is off line or overlapping. Both are examples of very poor stitching.

Take a look at the inner lining. Does the inner lining have the signature logo of Coach? If so, is the CC touching as the outside. Once again, how about the stitching? Is it sloppy? Look for a serial number inside the bag. The serial number is stamped on the inside on a square patch of leather sewn into the lining. Don't be surprised this your smaller purse (the clutch, swing back, or mini) does not have a serial number. These bags don't come with them.

Coach only uses the best hardware for their bags. Case to point, the zipper. Coach only used that highest manufacturer of zippers. The brand stamps their mark on all of their zippers with "YKK". If you don't see the "YKK" you know you have a fake Coach bag.

Coach does have bags made in China. But Coach does not have bags made in Korea or Thailand. If you get a bag that says make in Korea or Thailand, take it back or return it immediately. This is not an authentic Coach bag.