i think, they do not want to promote it because this is limited/special plan.. not everyone will get it..  what is the point to promote it to all malaysian while they distribute if for free at only selected customer.

another possible reason is, they dont want current normal xpax users to switch to UOX then they lost lot of profit/revenue..

and also, maybe they do not want other telcos response to it if they promote it too agressive, and the price war will start again, then their product need to compete with others. so keep it secret  at least other telco not really aware about it.

just my 2 cent thought..

Here this is for u genesiskirov
UOX ROXX

http://forum.lowyat.net/topic/797197
put tis link in front page too