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 NEW BLM a.k.a SAGA LEAKED(PIC INSIDE), pls dont sue me

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soggie
post Jan 17 2008, 10:57 AM

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You guys are arguing on the wrong point it seems (as always). Nice styling? Perfect interior? Excellent performance? All that for 30k price? Go dream lar.

The saga is positioned in the budget subcompact segment, and thus the main target audience is either family getting a second car for their teens just out of college, or families of the lower-income group. Thus the main priority is space , reliability and cost effectiveness.

Space is evident from the design. The height, the generous rear head room, and the high fenders. Boot space not sure, but hope they don't retain Waja's stupid boot.

Reliability remains to be tested. Proton's reputation on this is bad, but Persona seems to seen some improvement after Syed Zainal Abidin's tenure (and wiping up the shit left behind by the braindead crony Tun Mahaleel).

And finally, cost effectiveness. This again remains to be seen, influenced by spare part price, reliability and fuel efficiency.

The other factors are merely second rate, because they serve only to sweeten the deal.

Anyway, the new saga has the variable intake system. Wonder how it performs?
soggie
post Jan 17 2008, 11:28 AM

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QUOTE(john_jenin @ Jan 17 2008, 11:26 AM)
We can say what we want..but in the end it's the numbers that matters...4K++ booking in two weeks?that's quite something..and please don't say Proton making up this figure...
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When waja and gen2 first came out, they had similar booking numbers. Just a note.
soggie
post Jan 17 2008, 11:41 AM

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QUOTE(john_jenin @ Jan 17 2008, 11:35 AM)
Yeah i guess that's might be true with past waja and gen2 but for current model like Persona the numbers of Persona i see on road does reflect the number of booking.. smile.gif Agree or not?
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Actually, i meant to say the number of bookings for Proton's cars are quite consistent, except for the Savvy which got pwned by Myvi thanks to its stupid advertising campaign. therefore the number of bookings does not reflect the quality of the car. I'm guessing sales numbers after the first year would be a better indicator?
soggie
post Jan 17 2008, 12:37 PM

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QUOTE(Suave @ Jan 17 2008, 12:00 PM)
I can't remember what the savvy advrtising campaign was like, but did they hide it in a stupid black box like they did with this and the persona? if so, no wonder it got pawned by the MyVi. But i think it got pawned not cos of the advert though. Advert's got little to do with it. Its just the MyVi-Toyota/Daihatsu technology thing, makes it 'appear' more marketable that's all. Its got a slightly more marketable look as well, but personally i prefer the savvy.
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Myvi advertised itself with emphasis on the toyota-lineage, which translates to quality for the common folk. Plus the emphasis on driveability and practicability, with generous interior space and a comfortable drive, making it an instant hit for malaysian people because that is exactly what the majority wants.

Savvy advertised itself as... first, TUV certified to repair the proton image, and then a stupid comic strip to show how tough the savvy is. And finally, focus on sporty features and the renault-gene from their recent win in F1 (which has nothing to do with their economy car engines), placing it to compete in the sport supermini segment which effectively guareentied its low sales.

Not to mention that Myvi came out two months before Savvy did, and robbed away most of its potential customers.

And not to mention Perodua's down-to-earth family-themed corporate image versus elitist-snubbish-arrogant Proton attitude... why support Proton when there is perodua? That's the common mentality I guess.

Now Proton is doing what Perodua's doing... keep it low key, and let the industry players, press and word of mouth do the marketing. And finally, actually listening to consumer opinion for once.

I don't support Proton. I support Syed Zainal Abidin. It's a turning point for Proton when Tun Mahaleel was ousted.

 

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