https://www.freemalaysiatoday.com/category/...ce-relationship


GENEVA: Swiss food giant Nestle on Monday dismissed Laurent Freixe as chief executive with immediate effect over an “undisclosed romantic relationship with a direct subordinate”.

The multinational behind Nespresso coffee capsules and KitKat chocolate bars said Freixe’s dismissal followed an investigation.

In a swift move, Nespresso CEO Philipp Navratil was appointed to take over by his fellow board members.

“The departure of Laurent Freixe follows an investigation into an undisclosed romantic relationship with a direct subordinate which breached Nestle’s code of business conduct,” a statement said.

The board said it had ordered an investigation overseen by chairman Paul Bulcke and lead independent director Pablo Isla, with the support of outside counsel.

“This was a necessary decision. Nestle’s values and governance are strong foundations of our company. I thank Laurent for his years of service,” Bulcke said in a statement.

A company veteran, Freixe joined Nestle in France in 1986. He ran the firm’s European operations until 2014, steering them through the subprime and euro crises that began in 2008.

He headed the Latin America division before his promotion as CEO.

Freixe had only been in the top spot since a surprise switch in September 2024, entrusted with reversing soft spending by consumers for the company’s food and household goods.

Nestle’s share price slumped by nearly a quarter last year, raising concerns in Switzerland, where pension funds invest heavily in the company, whose brands also include Purina dog food, Maggi bouillon cubes, Gerber baby food and Nesquik chocolate-flavoured drinks.

Nestle shares closed up 0.13% at 75.49 Swiss francs on the Swiss stock exchange.

In late July, Nestle reported a 10.3% drop in first half profits as it struggled to turn around its fortunes amid sluggish consumer spending in China, even as it passed on higher cocoa and coffee prices to consumers.

New chief executive Navratil had been an executive vice-president at Nestle, which is headquartered in Vevey on Lake Geneva.

“The board is confident that he will drive our growth plans forward and accelerate efficiency efforts. We are not changing course on strategy and we will not lose pace on performance,” insisted chairman Bulcke.

Navratil started his career with Nestle in 2001 and took on various roles in Central America, leading the coffee and beverage business in Mexico from 2013 to 2020, when he took over responsibility for global strategy and innovation for the Nescafe and Starbucks brands.

He became chief executive of the Nespresso brand in July last year and joined the company board in January 2025.

“I fully embrace the company’s strategic direction, as well as the action plan in place to drive Nestle’s performance,” said Navratil, pledging to “drive the value creation plan with intensity”.

Freixe is only the latest of a string of top business figures to be propelled through the exit door in recent years over relationships with colleagues found to be in violation of internal rules.

Bernard Looney resigned unexpectedly as CEO of British energy giant BP in 2023 over his failure to disclose past relationships with colleagues.

Steve Easterbrook was ousted as chief executive of McDonald’s in 2019 for having a “consensual relationship” with an employee, in violation of company policy.

A year earlier, Brian Krzanich stepped down as chief executive of US computer chip giant Intel over a “past consensual relationship” with an employee in violation of the company’s non-fraternisation policy.

maybe that Maggi over there is different from the Maggi here.

Maggi is ours.

sorry nestle, i already changed to boss brothers sauces.

This post has been edited by zerorating: Sep 2 2025, 12:24 PM

Instant noodle origin is from Japan . You orang tak baca buku ke

Really you don't know? So many boikot left and right I believe nestle was one of the conglomerates in the boikot list so their products should be well known by now

please fly out of Malaysia more often

instant noodle price getting higher.

last time RM4 one packet (5+1), not almost RM6 already

I prefer Cintan noodle texture. More springy.
But maggi back then had the superior kari flavor.

Back then la. Now my taste spoiled by the Korean and Japanese ramyun dy. Can't go back to maggi.

☝️ 😁

Strongest liao even compare to nestle and mcd, see how fast hypocrite eat back maggi before boikut even ended, u cant live without that cheap plastic nudle dont u

Repeat topic la -
Jimmy already share -

No video of the affair?

Bro, Bata, starbuck, Oriental, Haidilao, DingFengShen, McD, KFC, AEON, Family Mart etc not local brand

support cintan mamee

wait till you learn about Ayam brand

Oriental Kopi is local la..

I am more surprised they really fired someone over a non disclosed relationship

Thats not the point

yes. because you can't find the instant noodle there

Maggi Bata milik kitoooooo!!!!!!!



End up cry-ied because sendiri tertipu bodo.






Wear straw sandal buatan kampung and mihun kilang dimana kaki is used to pijak pijak it.

People in nestle malaysia gossiping about this issue or not?

Likely nestle acquisition the company that own Maggie brand lor.

Many dunno thats why never boikut last time

I long time no eat Maggi curry

The company that owns the Maggi brand is Nestlé, a Swiss multinational food and beverage corporation. Nestlé acquired the Maggi company in 1947, integrating it into their global portfolio of brands.
Here's a brief history:

Founded by Julius Maggi: The Maggi brand originated with Swiss entrepreneur Julius Maggi, who started the company in 1884.

I want to test maggi ramen.

Shared or not but this kind of surprised topic probably has popped up several times over decades ago. Probably new for strawberries.

add

lee kum kee, colgate, dutch lady, scs butter
lotus supermarket

Maggie Kari is not competition honestly

There is tons of Malaysian don't know about it, many of them still proudly claim it in social media.

Alfred Clouet, a French citizen, founded Ayam Brand in 1892 in Singapore

I am not sure what you guys talking about really.

But shows the lack of idea of how big maggi is in malaysia market.

Every 10 packs of noodle soup in malaysia - 6.7 packs r dominated by maggi .

For dry noodles thats mee sedap

Means in soup category the control factor is almost 2/3 of the malaysia market.

To those saying - maggi is the past - really?

Market share we just see a rebound from 5.8 since last year drop .

All those brand u guys shouting abt numee/ cintan / mamee/ are not even close to dethrone maggi in this generation.

Perhaps another decade to even reach 50% of maggi share

But with malay market firmly implanted and program to buy maggi-

I am not sure what u guys r hoping for .

Maggi is malaysia - coz we breathe , eat and think maggi.

Sekian- untouchable- maggi

This post has been edited by badmilk: Sep 2 2025, 03:11 PM

sappot local mee sedap and Penang mee kari

maggi mi mean instant noodle for many bolehland chinese here

Haha, GIANT, LuLu, Watson, Guardian pun bukan local company. Milo pun bukan.

The reason why maggi has a moat in Msia is the value or the taste?

Last time maggi taste good, especially the Kari and Tomyam, recently i buy and eat, no longer the same taste anymore, taste bland.

dun care, just support Nestle

Both - i mean some ppl try to change before

Like nasibkandar / and road side from maggi to cintan / numee / mamee

Fail la - end of day still revert back.

Value and budget u think any company in malaysia can challenge?

I dont even need to be the national manager to tekan ceo of numee/mamee.

kenny lai is sales director of mamee / while derick khoo is coo of gardenia numee

I can go to their chain and throw 300-500 k cash

Right now -

You think they can? Lol - i piss on them also can la -

If really wnt play company war - we can go by millions .

Nah- thats how powerful maggi and nestle team is.

If i throw 500 k cash- tak perlu finance approval also - coz budget too big

No companies in malaysia fmcg can challenge .

Malaysia boycott? I sell maggi mee rm 2.90 and see

I can bury ur brand at the store now .

This post has been edited by badmilk: Sep 2 2025, 04:57 PM

wait...i thought oriental is local started from johor 1?

working from memory...if i recall correctly, nestle bought over the maggi company which made sauces. guess they decided to put instant noodles under that name too.

gardenia's numee finally did what cintan and mamee failed to do that is to come up with a worthy replacement for maggi kari

but gardenia also sort of foreign owned so msians failed in that regard

Epic maggi advertisement in the past

Hey Bro, you are back!

How does maggi mee looks like in tanah switzer?

miloooooo

Betul, sudah ada Ktard comment. Memang Local mia.

actually i find cintan or vit's mee better than maggi!

Sometime i likes Lotus' Tomyam compare with Maggi Tomyam.

chatgpt says nestle not a jewish company. support maggi!