🐟 鱼你在一起 - Fish With You 酸菜魚






🔗 YouTube: Fish With You[/url]
🔹 Brand Overview
Yuni Together (鱼你在一起) is a fast-casual restaurant brand specializing in Suan Cai Fish (酸菜魚).
With its focus on quick service and delicious flavors, the brand quickly rose to nationwide recognition in China.
📈 Expansion Timeline
• Founded in 2017 in Beijing, China
• Grew rapidly across the country with a standardized fast-casual model
• Known as the "Pioneer of fast-casual Suan Cai Fish"
• Expanded internationally to cities such as New York, San Francisco, Vancouver, Dubai, and Kuala Lumpur
• As of July 2024, boasts over 2,500 stores worldwide
📍 Malaysia Outlets
Currently, Fish with You has 2 outlets in Malaysia, located at:
• Starling Mall, Petaling Jaya
• Kepong, Kuala Lumpur
📍 Other International Outlets
| No. | Outlet Location | Address |
| ----- | --------------------------- | ------------------------------------------------------------------------- |
| 1 | New York City (USA) | 135-29 Roosevelt Ave, Flushing, NY 11354, United States |
| 2 | Vancouver (Canada) | 8251 Westminster Hwy, Richmond, BC V6X 1A7, Canada |
| 3 | Dubai (UAE) | Al Barsha, Mall of the Emirates, Dubai, United Arab Emirates |
🌟 Vision
To become the world’s leading fast-casual Suan Cai Fish chain, delivering quick, authentic, and flavorful meals globally.
slogan: 一碗酸菜魚,能幹3碗飯
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🔥 探鱼烤鱼 - TANYU Pavilion Kuala Lumpur


🔗 YouTube: TANYU Pavilion KL - Grilled Fish Showcase
🔗 YouTube: TANYU 探鱼烤鱼 Grilled Fish Experience
🔹 Brand Overview
TANYU, well known for its signature Grilled Fish with Fresh Green Pepper, currently has over 300 outlets across the Asia-Pacific region.
📈 Expansion Timeline
• Founded in 2013 in Shenzhen, China
• Nicknamed “Shenzhen’s most artistic grilled fish restaurant”
• Gained popularity overnight – with a record table turnover of 16 times a day
• Opened first overseas flagship store in Singapore in 2017
• As of now, 5 outlets in Singapore
• Entered Malaysia in Feb 2023 with the first outlet in Pavilion Kuala Lumpur
📍
# Tanyu 烤魚 Outlet Addresses
| No. | Outlet Location | Address |
| 1 | Pavilion KL | Lot F337-F338, Level 1, Pavilion Kuala Lumpur |
| 2 | Sunway Pyramid | OBG LG2, 128B, Oasis Zone , Sunway Pyramid Shopping Mall, Bandar Sunway, Petaling Jaya |
| 3 | One Utama | Lot F337 & F338/First Floor, One Utama Shopping Centre, Bandar Utama, 47800 Petaling Jaya, Selangor, Malaysia |

[b]🌟 Vision
Following the same product and service standards as TANYU China, both TANYU Singapore and Malaysia aim to become the top grilled fish brand in the Southeast Asian F&B scene.
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🌶️ 太二酸菜魚 - TAI ER Pickled Mustard Greens Fish

🔗 YouTube: 太二酸菜魚 — 酸爽開胃的麻辣體驗
🔗 YouTube: Tai Er 太二 Official Brand Introduction
🔹 Brand Overview
Tai Er is a brand under Jiumaojiu Group (9922.HKEX), a Hong Kong-listed company.
📍 Global Presence
• Over 520 outlets in Mainland China, Singapore, Malaysia, Canada, and the United States
• Dedicated to promoting its signature Suan Cai Fish (酸菜魚) and Sichuan cuisine worldwide
•The first Tai Er store in Malaysia open in Dec 2022.
📈 Expansion Timeline
• Founded in 2015
• Known for creative, spicy Sichuan dishes and modern restaurant design
• Operates under Jiumaojiu Group which manages over 670 restaurants across various brands in China, Malaysia, Singapore, and Canada
📍 Tai Er
| No. | Location | Address |
| 1 | Pavilion KL | Lot 6.12.00, Level 6, Pavilion Kuala Lumpur Mall, 168, Jalan Bukit Bintang, 55100 KL |
| 2 | Sunway Pyramid | G1.98A & G1.98B, Ground Floor, 3, Jalan PJS 11/15, Bandar Sunway, 47500 Petaling Jaya |
| 3 | One Utama G210C | 1 Utama Shopping Centre, Lot E403, 1, Lebuh Bandar Utama, Bandar Utama, 47800 Petaling Jaya, Selangor, Malaysia |
| 4 | Pavilion Damansara Heights | LOT 5.33.00 & 5.34.00, Level 5, Pavilion Damansara Heights |
| 5 | The Exchange TRX | Lot C.40.0, Concourse, The Exchange TRX, Persiaran TRX, 55188 Kuala Lumpur |
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| No. | Aspect | TANYU | Tai Er |
| 1 | Mall Locations | Pavilion KL, Sunway Pyramid, One Utama | Pavilion KL, Sunway Pyramid, One Utama , Pavillion Damansara Heights, The Exchange TRX |
| 2 | Market Position | Direct competitor in Pavilion KL, Sunway Pyramid, One Utama Shopping Centre | Direct competitor in Pavilion KL, Sunway Pyramid, One Utama Shopping Centre |
| 3 | Signature Dish | Grilled Fish with Fresh Green Pepper | Sour Cabbage Fish (Suan Cai Fish) |
| 4 | Brand Focus | Unique grilled fish, fast table turnover, artistic presentation | Broader Sichuan culinary experience, backed by parent company with wider international presence |
| 5 | Competition | Target similar customer segment, intense rivalry in shared malls | Target similar customer segment, intense rivalry in shared malls |
| 6 | Strategic Insight | Choose high-traffic malls to attract food lovers | Choose high-traffic malls to attract food lovers |
💬 Which one will you try first? The numbing spice of TANYU or the tangy sour kick of Tai Er?
This post has been edited by plouffle0789: Jun 29 2025, 01:23 PM
Jun 29 2025, 01:44 AM, updated 5 months ago
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