Huawei sues Chinese influencer over Maextro S800 luxury sedan criticism
Chinese IT giant Huawei sued a local car influencer for 140,000 USD over Maextro S800 luxury sedan criticism. The blogger responded that he would countersue Huawei for 340,000 USD.
A few weeks ago, Huawei released a series of videos. In the video they compared the S800 to the Mercedes Maybach S680 in various settings, including a ‘crab walk’ test that we covered in a previous article. In one of the other videos, they tested the suspension systems by driving both the S800 and the Maybach S680 through a small pond of water, glass, and sand.
The results showed that the S800 left no trace on the water or other materials. And the Maybach crashed the glass and splashed water everywhere. Huawei promoted this comparison to highlight the S800’s superior driving comfort and its Turing Dragon Architecture, a platform that features a fully integrated architecture, enabling active sensing, central control, intelligent reasoning, and autonomous learning. However, this raised skepticism among car bloggers.
A car influencer Racing Frappuccino (赛车星冰乐) released a video on Weibo, claiming that Huawei’s comparison video was carefully calculated using complex mathematical formulas. They calculated the S800’s passing speed and curb weight, and ensured the pond’s depth (4.5 cm) was just right for the S800 to cross without splashing any water or other materials, unlike the Maybach. and this soon led to legal problems for him.
He implied that this video can not genuinely reflect the S800’s superior driving comfort or suspension system. and He further suggested that this was a typical Huawei marketing action. which is targeting the patriotic Chinese upper middle class who strongly support domestic brands. The video caught a large amount of attention over the internet. Later he uploaded another trolling apology video. In the video, he imitated the official Huawei launch tone as a response to Huawei’s protest.
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Huawei sues Chinese influencer over Maextro S800 l
Mar 17 2025, 10:26 PM, updated 6 months ago
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