Just came back from Pauline's ACE 2024 in Setia Alam. Proton announced their e.Mas 7 goes for RM120K! Rebate 1.5K for booking now. Suicide pricing for national car? Even if CKD, I doubt it can a lot lower.

I think should just let any CBU/CKD to be sold below 100K but slap the necessary taxes. This will allow the market to move naturally. Too much of protection only leaves Malaysian getting either sub-par product by so-called national car maker or excessively priced non-national EV cars.

BYD & MG already have CKD line in Thailand where the volume is much higher than here and can even supply to the entire SEA region. Why, want to spend some huge amount of money again in a low volume country? And looking at what incentives the silly government is giving (or not giving) here, why would they bother?

It's kinda odd only 36 dealers signed up for the dealership and on auntie Pauline's website, stated the Shah Alam in IDCC is the first launched e.Mas showroom today with test drive. Doesn't sound convincing at all. Even Chinese EV that came in directly has more despite starting with zero establishment here.

Actually price wise I do think it's competitive but the image of Proton that actually did nothing for the development of the car really bothers me and probably others as well. If it comes as Geely and they setup their own sales and service network just like Cherry, GWM and SAIC, it might actually take off.

I think competitive with what we have currently in the Malaysia market. We can't compare with what is there outside the country nor Malaysia will overnight lower the car prices. ICE car prices going up every year is your prove it won't go down. After 2025 ended, the tax will be slapped on the EV, so even if you CKD, that tax brings it up back to what it is now, maybe a bit lower but you won't be seeing say a Dolphin going for RM65K-70K.
Obviously Proton did nothing on the car. I even think the logo and leterring might even be Geely's work as they don't want to let any incompetent people to do it.

For me the big elephant in the room is Proton itself, it is already a failed company long time ago. Now, given competitive cars like the x series, yet they are not doing miles better than their shit self in terms of after sales and service. Geely has given them basically everything despite only owning 49%, you think they don't feel short handed? So, selling the Galaxy series in other RHD market directly is what they are doing to piss Proton off. Heck, even CEO Li Chunrong gave a speech in Mandarin on the e.MAS 7 launch while before this he was giving speech in English in any of the x series car launch.

Perodua on the other hand, I won't be shock they will be a power house in EV in this region in the near future. They just know how to make cars that people want with a specific need, socio economic background, and good supply chain. All they need now is a factory twice the size of what they have now. They have already hit 100% of capacity.

I think TCY the car reviewer that owns a Tesla Model 3 long range and MG4 Extended Range would be a much balanced opinion. He only uses the EV within the city and still revert to his Mazda CX-8 for long distance drive. And he also mentioned always try to get an EV with WLTP range of more than 500 km to be able to use it without having too much of range anxiety as when you add in other factors into the equation, the range would be slightly less even in the WLTP case (let alone other standard like NEDc).