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First of all, I am not a property agent. I used to work as Finance Manager for one of the listed property developer in Malaysia and still actively catch up with my ex-colleagues and agent friends to keep up with the knowledge, not like some keyboard warriors who don't know the practice in different states and did not bother to even ask before making an offer.
Good for you.
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There is a reason why property developers and other owners are willing to pay the 2%-3% for agents to sell their property instead of doing it on their own. If you think it is that easy to sell a RM3 million property and earn RM90,000 by just posting on iProperty and Property Guru, then go ahead and start your own agency.
I probably could - now that I see the level of rewards - and I can absolutely 100% Guarantee you (!) that I would do a better job than the cack handed amateurs I see on my viewings. Honestly, 90% of them haven't a clue how to sell! Their photos of the property usually stink, and they show up looking ill kempt and scruffy. Wear a suit and tie you lazy buggers! You'll project a better image for your client and earn your BIG commission. Maybe you'll even find you start selling way more properties.
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Throughout my 2 years with the property developer, luxury properties sold by sales staff and agents can be counted on one hand. Most of the time they are sold by bosses directly through their connections or in the case of commercial and industrial properties, by directly contacting the management of other companies or REITS.
Which begs the question - why do they advertise at all??
As someone in the market for a luxury property - I have had no contact from 'bosses'. We're talking about residential property here, not commercial/industrial. I'm sure that's a whole other market.
Oh by the way, yes, we all know that the choice properties in NEW developments are reserved for 'friends' etc. Penthouses and so on - they're always 'already sold' by the time viewing gets opened to the 'ordinary public'. That always leaves a bad taste in my mouth.
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As for the mid-range or affordable properties, there will be another 10 to 50 different agents selling the same property, and all will be using the same advertising method you mentioned. Hardly can get any good lead unless pay more to bump up listing. Some agents will even use drones or professional videographer/photographer and organise roadshows to attract more viewings.
Only ever saw that done on a NEW development - not a single subsale unit. You keep referring to apples when I'm talking about pears.
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And for every 10 people that responded to the listing, sometimes only one will end up buying the property.
...eh....a single subsale property can only have ONE buyer! Duh.
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So if already bring 9 people to view the property but another agent close first, too bad, all the time and costs invested wasted.
So go home and reflect on WHAT YOU"RE DOING WRONG?
Try wearing a suit and tie next time you turn up to sell a 3M RM property.
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Even if sales close already, if buyers cannot get loan or high enough margin of financing or there is an issue with title transfer, too bad, won't get a single cent of commission.
Sh*t happens.
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All the successful agents that I know of always find more ways to market their property, diligently follow up with bankers, buyers and lawyers to make sure no hiccup throughout the whole process, not like what you say sit there waiting for it to close and no function after deposit paid.
So you're saying that property agents make approaches on the quiet to the Bank that a buyer is applying for a loan to? And what do they expect to acheive by that invasion of privacy? Persuade the Bank that they should loan the money? How would that work? I'm very curious!
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There is a reason why some earn more than RM10k per month while others can't close any sales and drop out after few months.
Yeah - like I said - too many chancers and amateurs.
[QUOTE]I close my case here and won't respond to this thread anymore.[/QUOTE}
OK, but I have one more point for you.
You are framing your argument in terms that the agent is relying on one property sale. And if it falls through all is lost and wasted. But we all know the fact is agents are handling MULTIPLE properties at the same time, and even if the success rate is 10% or 20% they can still earn a good living.
And it 1% commission on a 3M property (30K RM) isn't good enough - why are they in the business of selling properties at or below 1M? Because even if they would be earning 3% commission on such sales, they still only pick up 30K RM (which you say isn't worth getting out of bed for).
Final question - WHAT extra 'work' does an agent do to sell a 3M RM property that he deserves triple the income that he receives for selling a 1M property? 90K RM for doing the same drive up and walkaround.
Not worth it.
Cap the commission - you'll get more sales.
This post has been edited by Colada: Jan 18 2022, 06:17 PM