You are right when you say newer gen processor produces higher peak performance, hence higher heat produced. However, isn't it the chip manufacturers duty to make sure their latest chip should run at an acceptable temperature while producing great performance?
Imagine proton launch their X90 next year with 200hp and they say look, this car performance is great but sadly the car will overheat. So we will give you this 200hp engine but you are not supposed to utilise its maximum performance. Here, we have another sport models that also have 200hp and you should buy this instead.
See the point? If you happily advertise 200hp performance, then make sure you offer a pleasurable 200hp performance experience, as simple as that. Manufacturers can't just happily promise great peak performance and ignore serious overheating issue and come out and say, no you are not supposed to utilise all the processing power of the chip because that will cause overheating. This is a serious problem they should have solved before launch, in fact if they can't then they should throttle the performance by default, not ignoring it just so they can win in a benchmark fight.
If you say battery drain, I get that. Higher performance = higher drain so no complaint. Heck oneplus 9 pro sucks battery like no tomorrow and I'm not complaining. Similarly, higher performance = higher heat, no issue but the heat needs to be managed better, else dun promise us so much power. Back to the point again, if your chip cant provide a comfortable user experience while performing at the maximum performance you promised, then there is definitely a problem here.
So far in 2021,
Huawei p40 pro
Huawei mate 40 pro
Samsung galaxy S21 plus
Oppo find X3 pro
Oneplus 8 pro
Oneplus 8t
Oneplus 9 pro
All 3 of this year's flagship, Samsung oppo and oneplus 9 pro suffers from overheating issues. S21 plus overheat even taking pictures lol, not to mention HD videos. Once I had video call with my sister I have to put the phone away because it was frying my hand.
Agreed most of the points wut u.. u go oneplus forum there and see how those community expert reply . Hahaha.. s21 plus just using since yesterday, snapping photos so far no heating. But 9 pro got.. LoL...