They are a low profile SG company.

That's why I laughed at people who plotek Gardenia so bad and #BMF. It's ok if they genuinely like the bread, but not ok butthurt with Nons buying Massimo. They probably licensed the manufacturing for msian bread to a bumi company.

Well, technically it belongs to Indon, parent company QAF is listed in SGX.
They plotek most likely coz GBKL (Malaysian subsidiary) is well, connected to Padi Beras Nasional.
Story below.

About Us
Gardenia Bakeries (KL) Sdn Bhd (GBKL) is a subsidiary of a food listed company, QAF Ltd, who also operates Gardenia Singapore, Gardenia Philippines and will soon be opening Gardenia bakery in Fujian, China.

GBKL is an associate company of Padi Beras Nasional Berhad.

Brief History
In 1969, an American named Horatio Sye Slocumm was sent by International Executive Service Corporation (IESC) to East Malaysia to start a bakery. Mr. Slocumm brought with him 35 years of baking experience with one of America's leading chain of bakeries. Gardenia was born.

Gardenia Bakeries (KL) Sdn Bhd rolled the first loaf of bread off its line in 1986. Within four short years, it became the bread market leader with an astounding 99 percent brand recall rate and 80 percent top-of-mind recall.

Gardenia's range of products grew and evolved through the years, becoming better and better with each step. Leveraging on its brand strength, Gardenia now produces a variety of baked products to satisfy consumers' demands.

Jangan persoal logic orang bodo, lol.
Plotek only coz "DAP" seemingly no like Gardenia. Padi Nasional suffers later, makcik eat Gardenia satu hari.

#BuyMercedesFirst

Erm, Salim family la. Funny thing is, Salim isn't M lolol.
Typical logic of stupid BMF people.

Turns out they like Yahudi food formula hue hue hue

This post has been edited by zerozero00: Feb 10 2020, 03:31 PM

Yes, tried before. Coudn't taste any difference from Gardenia.
Maybe my tastebud isn't that sensitive to bread unless it's really good.

I'm not mad with #BMF, just LOL at the stupid logic of orang BMF.
Why u so triggered? Angry coz still like Yahudi and Chinese bread recipes? Hue hue hue

Oh I see. Then let's see how the msian version tastes against gardenia and massimo.

Haven't, not that interested in trying supermarket breads. Most of them taste almost the same to me...lol.
Slight difference. Still prefer normal bakeries in Europe.

Oops I mean factory bread sold in supermarkets haha