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> How E-wallet companies make money?, data collection?

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TSlambsauce
post May 9 2019, 04:50 PM, updated 7y ago

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App like boost gives cashback for every transaction we make, n this is on top of cc benefits that we can get

Do they pay merchants some % of total sales to partner with them, or the other way round, where merchants share some % of their sales with e-wallet company?

While other one like Grab Pay could leverage their food delivery services to get food merchants on board, but after all, is it sustainable with all the promos n cash back?

or they are all bleeding till a point that they are powerful to sell or make use of these huge pool of customer n transaction data they collect?

inb4 money laundering lettew
hightechgadgets8
post May 9 2019, 04:52 PM

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TS pls bank in 1m to my account, every month i gib u 1% cash back. ok?
kennykong85
post May 9 2019, 04:54 PM

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parking to c comments.
there are too many many many many e wallets in malaysia.
kenapa so many ewallets in msia?

while i only know 1 ewallet in china - wechat pay...


jonn zee
post May 9 2019, 04:55 PM

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QUOTE(lambsauce @ May 9 2019, 04:50 PM)
App like boost gives cashback for every transaction we make, n this is on top of cc benefits that we can get

Do they pay merchants some % of total sales to partner with them, or the other way round, where merchants share some % of their sales with e-wallet company?

While other one like Grab Pay could leverage their food delivery services to get food merchants on board, but after all, is it sustainable with all the promos n cash back?

or they are all bleeding till a point that they are powerful to sell or make use of these huge pool of customer n transaction data they collect?

inb4 money laundering lettew
*
Data is the new gold
St0rmFury
post May 9 2019, 04:57 PM

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The same way banks make money.

They depend on users keeping more money than they consistently use in the e-wallet.

Then they invest the money and a portion of the profits are given back to users in the form of discount & cashbacks.
garywind
post May 9 2019, 04:58 PM

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keep your money without give u back interest
u said good biz or not?
SUSnot your bro
post May 9 2019, 04:59 PM

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they hold your money and rolling your money.. I can't withdraw my money they said my data is missmatch..actually they yang approved my premium boost then said missmatch..now stuck 1.3k inside cannot withdraw
shinchan^^
post May 9 2019, 05:03 PM

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collect customer base
then sell as a whole to big company like fesbuk or whatever
ju146
post May 9 2019, 05:05 PM

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1. intraday interest
2. transaction charges

dont think there is revenue from ads at the moment
Baconateer
post May 9 2019, 05:05 PM

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u use their apps..

thy collect ur data..

maybe sell it to other companies or use as ads = profit
persona93
post May 9 2019, 05:07 PM

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QUOTE(St0rmFury @ May 9 2019, 04:57 PM)
The same way banks make money.

They depend on users keeping more money than they consistently use in the e-wallet.

Then they invest the money and a portion of the profits are given back to users in the form of discount & cashbacks.
*
seems legit
ju146
post May 9 2019, 05:07 PM

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dont think they are making money through data cross selling. if there is also, the fraction will be very small...
kyxxx
post May 9 2019, 05:07 PM

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QUOTE(St0rmFury @ May 9 2019, 04:57 PM)
The same way banks make money.

They depend on users keeping more money than they consistently use in the e-wallet.

Then they invest the money and a portion of the profits are given back to users in the form of discount & cashbacks.
*
thumbup.gif thumbup.gif
RichardN
post May 9 2019, 05:08 PM

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None of the E-wallet in Malaysia is making money, at least at this moment

They just bleeding the money they get from investor

This post has been edited by RichardN: May 9 2019, 05:08 PM
x3Kai
post May 9 2019, 05:08 PM

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QUOTE(kennykong85 @ May 9 2019, 04:54 PM)
parking to c comments.
there are too many many many many e wallets in malaysia.
kenapa so many ewallets in msia?

while i only know 1 ewallet in china - wechat pay...
*
alipay
RichardN
post May 9 2019, 05:10 PM

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QUOTE(kennykong85 @ May 9 2019, 04:54 PM)
parking to c comments.
there are too many many many many e wallets in malaysia.
kenapa so many ewallets in msia?

while i only know 1 ewallet in china - wechat pay...
*
Cuz many many want to replicate or becoming the main e-wallet or dominate the Malaysian market like wechat does in china
alexkos
post May 9 2019, 05:11 PM

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U answered your own question.

Same like WhatsApp. Facebook. How they earn?
JimbeamofNRT
post May 9 2019, 05:11 PM

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QUOTE(lambsauce @ May 9 2019, 04:50 PM)
App like boost gives cashback for every transaction we make, n this is on top of cc benefits that we can get

Do they pay merchants some % of total sales to partner with them, or the other way round, where merchants share some % of their sales with e-wallet company?

While other one like Grab Pay could leverage their food delivery services to get food merchants on board, but after all, is it sustainable with all the promos n cash back?

or they are all bleeding till a point that they are powerful to sell or make use of these huge pool of customer n transaction data they collect?

inb4 money laundering lettew
*
I paid one of my car insurance using one of the ewallet service last year

dunno why suddenly this week so many agents call me to renew with them

suspect my data leaked by some company along the way

I knew it since I used one of my non official contact number as contact number for the insurance
swks26
post May 9 2019, 05:12 PM

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Transaction fee from their vendors
Customer's money kept with them are getting interest from bank

SUSDJJD
post May 9 2019, 05:14 PM

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QUOTE(swks26 @ May 9 2019, 05:12 PM)
Transaction fee from their vendors
Customer's money kept with them are getting interest from bank
*
There are many ways as well they can make money.

Loans to SME (since they have aggregated user data)
Data analysis for market research (share of wallet, for example once you have 1M users, you know roughly marketshare of Petronas vs Shell vs Petron, etc)

And many more.

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