QUOTE(Jason @ Apr 22 2019, 12:18 PM)
Licensee? Licensor? What talking you. Sime Tyre is majority owned by Continental. Thereโs no Sime branded tyres being manufactured anymore. What do you think happened to all the Sime engineers and workers?
DRB Hicom major shareholder is Mercedes? 51%? If not what talking you.
I made a mistake. I admit it. Its not a licensing, but its a partnership.DRB Hicom major shareholder is Mercedes? 51%? If not what talking you.
Continental AG which is parents company from german buy 51% share from sime tyre. Then name it Continental Tyres PJ Malaysia Sdn Bhd. It consist of brand Continental for premium product, Dunlop for middle product and sime tyre for budget product.
Sime tyre is history, but its been replace by viking tyres to cater budget customer. So to answer ur question where this all worker goes, I believe they spread between all this company, conti, dunlop, and newly budget tyre, viking.
And I repeat my initial theory, I dont think they stamp low end tyres like viking(since sime no more) and put it become mc6. They cater different target market since one is cater for higher end while cater for lower end customer. And based on positive review from tyrereview uk, mc6 performance is positive which I dont think impossible its from budget resources.