If you are just an average designer, then no point staying in the design/advertising agency. The only way is to open up your own agency but small fishes only get to eat the bones (unless you got big cables).

The majority of the corporate world (especially the older, established ones. even worst if the old China apek kind of mentality) don't value design or its aesthetic values. Boss say like that, you argue until the cow comes home also they won't listen to you - what more design principles..

The level of knowledge in regards to arts & culture within the society is still very low. We are still far away if compared to our neighbouring countries like Singapore and Thailand - just watch our national TV channels, then you'll understand.

One or two loyal client who trusts you is enough. I think when you get these type of clients then you know your business is safe (even though if it is for a while, at least can buy more time. I believe running a business is always a bonus to be surviving each day, even for big companies because you will never know what will happen next).

But hopefully you can get more good clients if you want a more stable and sustainable business. You know la, nowadays many young fellas can easily open up to be your competitor (slashing prices, free services and all). It's a dog eat dog world after all..

But seriously, you will have little to no hope just by taking salary as an average designer in this country.

The pricing are all rotten. Printers provide minimal charges for design and can do printing for you. Juicy meat all tapau by 4A's agency. Freelancer and small agencies want to fight for jobs also difficult. Finding a good client is like finding a needle in a haystack.

Anyway, all industry are also the same when it comes to pricing and competitiveness. Depends on your service level and professionalism - most important have to build relationship.

Just keep doing what you do best and try to build your empire for as long as you can. Most important is to not lose yourself.

Well, if selling pork noodles can bring you food on the table, why not? Cash business is king. Hahaha.

I am in the financial industry, under MarCom.