Yes, that's the ideal position graphic designers ought to get themselves into.

However, more often than not, graphic designers do not have that opportunity to negotiate a fee, let alone coming up with one.
Of course, the only way out of this is to get out of the order-taker role, and become the consultant, or freelance, or self-employ.

But even so, I promise you, majority of Malaysians don't value design, as much as it solves problem, big or small.

The PLJ (peng-leng-jeng / cheap-good) mentality and the misunderstood purpose of design killed many designers.
Still killing tbh.