I've spoken to one of the representative from Fuji and I am irritated by the way how he respond to my email. Here is the conversation and my reply:
QUOTE
Hi Leong,
Thank you for your prompt reply.
I am curious that the F20 and the F31FD is roughly about RM100 apart. Since you did mentioned that the competition is great, I think its fair that the F20 should be lower. In terms of quality and performance, the F31FD outperformed the F20 in many ways, one being the face detection technology and the other a better ISO handling.
There is many websites that offer the stipulated price of RM600, but since this is only available outstation, there are many factors such as customs, post charges and warranties that I need to consider.
There is no doubt that Fuji has one of the best compact around, but looking at the marketing strategy and availability of stocks, this prevents most consumer from understanding and enjoy the full capabilities of Fuji cameras.
Thank you.
Warm regards,
San.
ps. For your kind reference, most of the price I surveyed is from www.lowyat.net. Since this is a reputable website, I believe that they won't simply quote their prices. I did call Fuji HQ and ask them whether they will support the camera from lowyat.net and their response was a firm yes.
From: Fujifilm
To: sonny_san
Subject: Fuji F20
Date: Mon, 28 May 2007 10:55:51 +0800
Hi Sonny,
We would like to inform you that the F20 is retailing for RM1188.00 and not as lower than your estimate with the price around your budget of RM600.
If you do come across the F20 at around RM 600 (with Fujifilm M'sia warranty card) please do let us know since we would like to buy from that reseller and profit more.
Through our billing records, we have not sold any unit at that price you indicated.
We hope that this will clear all your doubt. Competition is so great and we never price our pricing strategy high and affect the sell through.
Other dealers around town have enjoy good sales and have thus reorder their stock.
Regard
Leong
The sentence "
If you do come across the F20 at around RM 600 (with Fujifilm M'sia warranty card) please do let us know since we would like to buy from that reseller and profit more." really shows how ignorant and naive Fujifilm is

.
Well, one note to you Fuji, you just lost one customer, me. Not only your product is hard to find but your people are so lcly*.
I will shift my direction to either Panasonic, Nikon or Olympus. Though their low light shots doesn't excel, but I am sure that their other features are more value for money compared to Fuji.