i will say yes. but won't be easy for cash tight flippers. i.e. be prepared to hold 2-3 years after vp if you want a decent gain.
if one has followed has happened in eramas, setia ave, sc mall and soon eramas7 (dev price 1mil, recent transacted 1.5-1.6mil) vis-a-vis occupancy growth, one has a good idea. lots of flippers like elsewhere since 2010 but subsale stays pretty strong, albeit occupancy in newly vped ones slow like elsewhere - mainly becos these flippers are in upupup mode, looking for 30-40% gain with 5/95, won't accept <25% gain. they'll know soon enough!
there is also sunsuria smd commercial plots vping soon.
plus pkns seria88 tagging on this taipan in the same location with jati-baiduri and v soon, intan-kasturi apts.
the whole plan in the north (as seen in the south) is that setia will drive it, the other developers ride on it nicely.
and watch sime's bbr east which will launch year end/next year south of setia alam - a mix of houses, prim1a, shops and light factories.
overall, i say this area is still a choice one although some classify it as klang/ultraklang. i won't expect quick gains for new houses anymore, prepare a deep pocket for commerical but it should work out well, better potential than many other tamans and so called townships where i see nothing happening after >5 years!
Is there any restrictions in terms of business type? Alcohol, entertainment and pork in this area allowed?