hehe i call bs on this..

I agree. Probably an optical illusion...

according to your link...that wyrewizard is quite cheap for those long HDMI cables (10m and 15m)

Brother, 10 feet or 10meter? 10 meter arround 30 feet leh! is that neccessary for the 14' x 11' room?

Yes I have, it not only affects HDMI cables, VGA, audio cables etc are also affected, when it's too long, the signal degrades hence if you are going to use such long wires, you need a signal booster.

just for clarity,.. accept what? that expensive cables does or doesn't make a difference compared to good but cost effective cables?

yes, if it improves 10% of the quality then I would even buy them even if it costs 1k.. then that's where the reasoning breaks down, how can a digital cable improve anything? it's just a copper cable not a Hidef Video Processor.. (unlike analog AV cables which can degrade a analog audio/video signal)

still you don't get the gist of what I'm trying to say from a technical point of view.. the USD10 cable and the USD300 cable all pass the HDMI1.3 test.. using super precise  testing equipment loaned by monster cable themselves.

if you say, people want to spend on 1k cable just because they got money, go ahead, that's nothing wrong with that, just don't tell me that a lesser good quality cable won't pass the data thro properly. cos at the end of the day,
it's whether if the digital data goes thro 100% or it doesn't and if it doesn't, you will know it cos it will be abrupt.

it cant make it 5% better or 10% less from it's source to the TV..

the discussion here is that  people think only expensive cables meets the HDMI 1.3 spec while cheap cables doesn't meet HDMI 1.3 spec.. because that's all you need to care about as far as digital cables are concern whether it meets the spec or not...