Hey /k,

wonder if any of you have got experience in advertising via fb channel before or not? Is it really effective in helping you to gain followers/likes?

Last week I tried advertising for my page and I only pay a slight rm50 per mth. I set the target group to be malaysians > selangor & KL > all three races > male & female > 31-40 yo.

Apparently, the result is, I gained about 50 likes/followers as well. However, upon accessing these people's demography, they seem suspiciously unmatched to the criterias i limit to. Most of them are not even from Malaysia to begin with. Damn doggy la wei! Whereas my friend's fb page (he paid about 250 usd a mth) gained 29k followers in just 5 mths time. Most of them appears to be legit users too.

Any senpai here can guide on how to use fb ads more effectively so money won't go into the drain? Is paying more means getting more quality result and vice versa?   

I started off without doing ads. My FB page used to have 700+ Organic likes gained by the people around me. And this took me almost 6 months.

Do note that I keep my FB page active all the time. I post photos almost every single day. But there's only a certain amount of people u can reach through your circle of friends.

No matter how I ask my clients to share my products, at most 10 Organic likes a day. It's time consuming and no effective tbh.

For the past two weeks, I have been running ads on both product and page. It works like a charm with rm20 a day. I reach more than 10k person a day and gained more than 200 likes a day (Rm0.09 cost per page like)

If you have professional video ads, the ROI is even higher. I tried running video ads on my clients' page, the results and ROI were 20x higher than normal photo ads.

Out of the 10k post reach, I got about 300+ engagement. This means that I have around 3% inquiry chance from the post reach.

Out of the 300+ engagement, about 20% of them do inquiry on my products. So basically I have about 50 inquiry a day. If I do ads

Make sure your products attracts your target audience. Ask yourself or the people around you, will you/they like your post when they see it? Or simply just scroll down? If it's the latter, you have to work on your photo/your product. Otherwise, it's a complete waste of money.

Exactly my friend 😂

So far so good for me. Been using it for almost 3 years. But it is becoming more expensive nowadays. So I'm starting to use other advertising avenues as well.

I run fbads for other stuff as well, not just for my restaurant.

this is my client pay :
rm 300-500 daily
Visitor 60-80 (click)
sign up 4-8.
imagine how much they spend per annual