QUOTE(wkc5657 @ Mar 3 2017, 10:30 AM)
Malaysia is not a hatchback type of market, and those that really want those only fix their eyes on Myvi because of the price, practicality and robustness, not because it is a hatchback. As our market is small, and being a sedan market, it would not make any financial sense to bring in the models you said. It might even canibalise sales from other models.
i10 is quite a niche, cost more than Myvi but smaller, not an easy pill for consumers to swallow.
i20 is possible, something like the Kia Rio, but still can't beat Myvi for the value for money when newly purchase. Again, this is a hatchback, and new Myvi is on the horizon, not easy competition to beat. There is no doubt that the brand perception still plays a part although i have no issues with the koreans as my family owned one.
i30, similar to elantra, just in hatchback form, very low demand, just like the mazda 3 hatchback.
The only possible model that makes sense is the accent. A good competitor to the Vios/City/Almera market. But with the MYR sliding, won't be price competitive against the Japanese counterparts who have larger scale and more established local assembly operations.
finally a make sense answer appear..... i10 is quite a niche, cost more than Myvi but smaller, not an easy pill for consumers to swallow.
i20 is possible, something like the Kia Rio, but still can't beat Myvi for the value for money when newly purchase. Again, this is a hatchback, and new Myvi is on the horizon, not easy competition to beat. There is no doubt that the brand perception still plays a part although i have no issues with the koreans as my family owned one.
i30, similar to elantra, just in hatchback form, very low demand, just like the mazda 3 hatchback.
The only possible model that makes sense is the accent. A good competitor to the Vios/City/Almera market. But with the MYR sliding, won't be price competitive against the Japanese counterparts who have larger scale and more established local assembly operations.
Mar 3 2017, 11:30 AM

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