QUOTE(frankzane @ Jul 30 2016, 11:49 PM)
The case of VW=Skoda=Seat is different from Nissan=Infiniti or Toyota=Lexus?
Well, kind of. Infiniti and Lexus were artificially created, while VW's brands were all bought or a result of a merger... Skoda, Seat, Audi, Porsche, Bugatti, Bentley, Lamborghini, ... Maybe Nissan/Datsun?
VW is the mainstream brand, just like Nissan and Toyota, but in a move to differentiate they went a bit upscale... while Infiniti and Lexus are, just like Audi, proper premium brands. While they may share parts, overall the feel should be different.
VW sits somewhere between Toyota and Lexus... a bit premium, but not fully premium (the price tag reflects that, the options do, the way the cars feel inside). Seat and Skoda are more budget brands... Think Daihatsu or Datsun... however those sit way below Nissan and Toyota, while Seat and Skoda are pretty close to mainstream brands, or just as good. They share a lot of technology too, the main difference is what options are available and how you can get them, and how posh is the interior. Skoda gets the fewest options, Seat gets almost all options you can get on a VW, however where even a Trendline (base spec) Golf can get pretty much all options, you need to go for Style (mid level) or FR (high spec) with a Leon. Adaptive dampeners are available for most Golfs, while you need to get a FR with at least 170 hp when ordering a Leon (though they have lowered the bar now I believe... it's 140 hp? Not sure). Skoda goes for value for money, the price is similar to VW, but the car is significantly larger. Seat goes for younger audiences, so they are sportier (looks and handling) and don't cost as much. Maybe closer to the Koreans.
To be fair, other brands, such as Opel, Peugeot, Ford, Renault etc. also try to move upscale... And Peugeot/Citroen created a new brand called DS, which is similar to what Toyota and Nissan did.
VincentCS isn't a liar. As I've said before, car segments are a subjective thing. There are no clear lines, and he just wasn't aware that some/many people consider cars like the 3 series D segment.
I suppose quality levels are also a part of what segment a car is in? i.e. A segment tend to feel really cheap, B segment should be ok, C segment should be better than that yet, D segment should already feel premium. etc.