Haha well said

This is an example of how DRM punishes genuine customer.

I have experience buying key from OEM reseller, (unsure if it is legit or not). Not only it is much cheaper, the seller is 100% much more helpful and sincere in helping the potential buyer compared to Microsoft own employee.

To me after sales service is much more important than the product itself.

@TS
Sorry TS tumpang your thread,as my question is quite similar.

Guys, i've just changed a new motherboard,since im using OEM Windows 10(Upgraded from Windows 8.1)how do i re-activate my license on this new board?

thank you in advance.

sorry but oem license is tied to mobo. changing mobo means you need to get another license.

Mean i have to spend another few hundreds for new OEM copy? Oh gawd

yes. alternatively, you can get retail keys for a good price from garage sales. you can either get a w7/w8.x retail and do upgrade before 29 July 2016, or just grab w10 retail keys directly.

for cost savings, just don't get w10 pro retail at windows store; it's MYR1,099 per unit.

Update:

I have took the advice from the service desk of microsoft to revert back to windows 8.1 and upgrade to windows 10 again,it works, my new mobo is activated already.

But they said,after the free program ended and you have changed new mobo again you will no longer able to get free upgrade to windows10. Either purchase new license for windows 10 or stick with current windows that comes with the seriel key.

This post has been edited by Lynixx: Feb 28 2016, 03:29 PM

Nice oem licensing by right cannot be transferred. While some people had a no-go in your situations, for some reasons you're lucky

It's not the same as retail licensing. For retail versions, ms shall help users to regain digital entitlements (it's highlighted in their w10 free upgrade faq page)