This thread finally convinces me to go for the 50UE630X which I got for a super price of about RM2.6k....bought during the Black Friday Sale from GEMFive.

Did compare this model against UHDs from LG and Sony within the same price point in Harvey Norman ( RM3k+ ) and to my eyes the upconverter engine in both Sony and LG are inferior to 630X. That was the main deciding factor for me, plus the feeble Sony speakers didnt help as well.

And I'm loving the Android