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TSjack1888
post Aug 12 2013, 02:12 PM, updated 11y ago

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Why is longines less reputable as compared to tag heuer and brands that share the same tier? Is it because it is not good as its competitors or it has not done enough of marketing?

This post has been edited by jack1888: Jan 19 2014, 10:37 PM
sniper on the roof
post Aug 12 2013, 02:41 PM

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QUOTE(jack1888 @ Aug 12 2013, 02:12 PM)
Why longines is less reputable as compared to tag heuer and brands that share the same tier? Is it because it is not good as its competitors or it has not done enough of marketing?
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Personally I think of Longines is of way better pedigree compared with Tag Heuer. Perhaps their design doesn't appeal much to young Malaysians.

Depends on region also.
TSjack1888
post Aug 12 2013, 03:18 PM

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QUOTE(sniper on the roof @ Aug 12 2013, 02:41 PM)
Personally I think of Longines is of way better pedigree compared with Tag Heuer. Perhaps their design doesn't appeal much to young Malaysians.

Depends on region also.
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blay
post Aug 12 2013, 05:23 PM

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my entry level longines icon_rolleyes.gif
Everdying
post Aug 12 2013, 06:26 PM

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leonardo di caprio vs andre agassi.
how to fight la...
1 is modern heart throb, 1 is old school that only aunties right now will remember.
sniper on the roof
post Aug 12 2013, 07:16 PM

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QUOTE(Everdying @ Aug 12 2013, 06:26 PM)
leonardo di caprio vs andre agassi.
how to fight la...
1 is modern heart throb, 1 is old school that only aunties right now will remember.
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You forgot Aaron Kwok laugh.gif
patryn33
post Aug 12 2013, 08:10 PM

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Longines is big in Europe ESP France.
In china longines is very popular
TSjack1888
post Aug 12 2013, 08:12 PM

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QUOTE(patryn33 @ Aug 12 2013, 08:10 PM)
Longines is big in Europe ESP France.
In china longines is very popular
*


Swatch group should make more effort in branding longines in malaysia.
Everdying
post Aug 12 2013, 08:19 PM

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QUOTE(jack1888 @ Aug 12 2013, 08:12 PM)
Swatch group should make more effort in branding longines in malaysia.
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i see longines ads everywhere here...in mags, in papers.
how much more effort should there be?
roadshow? the last one was few weeks ago.


TSjack1888
post Aug 12 2013, 08:22 PM

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QUOTE(Everdying @ Aug 12 2013, 08:19 PM)
i see longines ads everywhere here...in mags, in papers.
how much more effort should there be?
roadshow? the last one was few weeks ago.
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Find more famous spokesperson. Gain more publicity especially those ah Bengs who don't know about watches.
Imsilly
post Aug 12 2013, 08:25 PM

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I dunno why it appears unpopular to most people; especially those people in my age group who believes that Tag is in every way more superior than Longines.
But whatever, I'm still in love with mine:
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Everdying
post Aug 12 2013, 08:30 PM

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QUOTE(jack1888 @ Aug 12 2013, 08:22 PM)
Find more famous spokesperson. Gain more publicity especially those ah Bengs who don't know about watches.
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i would guess attracting ah bengs isnt at the top of longines priorities...
and spokesperson, not many ppl from other brands also 'speak'.

one look at longines catalog already and you can tell they produce more watches for females, and males who want abit of class...ie. more dressy watches.
so in short, ah bengs need not apply.
TSjack1888
post Aug 12 2013, 08:32 PM

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QUOTE(Imsilly @ Aug 12 2013, 08:25 PM)
I dunno why it appears unpopular to most people; especially those people in my age group who believes that Tag is in every way more superior than Longines.
But whatever, I'm still in love with mine:
user posted image
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Nice watch you have here!
Jason
post Aug 14 2013, 03:09 AM

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In terms of brand recognition, TAG has a very clear path, sports and hollywood, more specifically, they are deeply rooted in motor sports, along with big names in sports like Tiger Woods, Maria Sharapova. Hollywood covered by Shah Rukh Khan, Leonardo, Cameron Diaz etc. Longines direction? Andre Agassi is er, outdated, same with Aaron Kwok.

As for heritage, I'm not sure if Longines is a diver's watch first and foremost, a pilot's watch, or a gentleman's watch. Least Tag is consistent with being sports and motorsports all along.

At the end of the day, both primarily uses ETA derived movement, with the exception some models of TAG having "in-house" movement in the form of a Seiko derived base. Which is honestly worst than ETA. That's like being a ******* child of a Swiss father and a Japanese mistress.
rnsm1979
post Oct 11 2013, 09:46 AM

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QUOTE(Imsilly @ Aug 12 2013, 08:25 PM)
I dunno why it appears unpopular to most people; especially those people in my age group who believes that Tag is in every way more superior than Longines.
But whatever, I'm still in love with mine:
user posted image
*
oooh the LLD, my target, no date is hard to find even with pre-own nowadays
gibsonforever
post Dec 21 2017, 10:18 PM

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Hi, can anyone advise what is the maximum discount that local AD can provide?
christcwl9
post Jan 2 2018, 12:01 PM

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I am looking to buy a Longines Conquest 24 hour. Is it possible to get up to 30% discount for it?
patryn33
post Jan 6 2018, 12:44 AM

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QUOTE(christcwl9 @ Jan 2 2018, 12:01 PM)
I am looking to buy a Longines Conquest 24 hour. Is it possible to get up to 30% discount for it?
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grey? possible a little googling goes a long way
https://www.jomashop.com/longines-watch-36874566.html?
JPSB
post Apr 9 2018, 11:10 AM

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QUOTE(patryn33 @ Aug 12 2013, 08:10 PM)
Longines is big in Europe ESP France.
In china longines is very popular
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Longines is #1 in Tiongkok.
patryn33
post Apr 11 2018, 10:39 AM

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QUOTE(JPSB @ Apr 9 2018, 11:10 AM)
Longines is #1 in Tiongkok.
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Source???

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