I just realised that I had addressed that posting wrongly.

You can try some simple questions.

1. Is there profit growth for the stock?

2. How is the current yield? Is it really, really attractive?

3. What is the future catalyst that could drive the stock higher (or lower)?

4. Is the stock cheap now? ( The worst thing one could do is to compare recent high with current price and use the price discount as a reason to declare the stock is cheap. Recently, many bought gold when it was falling. They compared the highest price with their buying price and declared that as a good buy. )

Update of the chart.



Volume increasing on a sharp down day. 

Starting to change from 'rolling down a hill' to 'falling down a cliff'.

I would not GUESS where we will see the support come in for the stock.

If you were watching the trades today, you would had noted there was quite a number of buyers who lined up at 14.50. That was sold without a hitch.