May 7 2006, 10:21 PM, updated 20y ago
QUOTE
The right to produce games based on the James Bond movies has been won by Activision.
Under the terms of the deal with MGM and EON, Actibision has the worldwide rights to create games for current, next-gen, handheld and PC platforms based on all Bond movies until 2014. Activision can also create James Bond games based on their own plots rather than solely using movies.
"James Bond is the ultimate action movie franchise, and we look forward to establishing a long-term relationship with MGM and EON," said Mike Griffith, president and CEO of Activision Publishing Inc. "The James Bond franchise creates tremendous global expansion opportunities for Activision as it is one of the few video game licenses that appeals equally to domestic and international consumers. James Bond storylines are rich with style, drama and action, all of which lend themselves perfectly to developing extraordinary games that capture the thrill of being the most celebrated secret agent in the world."
"MGM Interactive continues to work with best in class publishing and development teams, to ensure we deliver both memorable and fully immersive interactive gaming experiences for both core and mass-market gamers," said Travis Rutherford, MGM's executive vice president, Consumer Products and Location-Based Entertainment. "Activision's proven expertise in developing cutting edge games, their core competency in managing large movie franchises combined with the global appeal of the James Bond property, will create a new benchmark for the next-generation gaming experience. We are excited to be partnered with Activision and look forward to a long and mutually successful partnership."
"Activision's track record of developing engaging and sophisticated games across all platforms makes it the ideal partner to introduce the Bond videogame experience to a new generation of game players, as well as to provide new thrills and excitement for the legions of people who are already fans of the Bond films and games" said David Pope, CEO of EON Productions Limited, maker of the James Bond films.
EA's loss is not surprising given the lacklustre by-the-numbers approach of recent Bond games. Everything or Nothing was pretty good, but could have been much better in the hands of a publisher that cared about the franchise. But can Activision do any better, time will tell.
Give it to Infinity Ward to work on I say.
Under the terms of the deal with MGM and EON, Actibision has the worldwide rights to create games for current, next-gen, handheld and PC platforms based on all Bond movies until 2014. Activision can also create James Bond games based on their own plots rather than solely using movies.
"James Bond is the ultimate action movie franchise, and we look forward to establishing a long-term relationship with MGM and EON," said Mike Griffith, president and CEO of Activision Publishing Inc. "The James Bond franchise creates tremendous global expansion opportunities for Activision as it is one of the few video game licenses that appeals equally to domestic and international consumers. James Bond storylines are rich with style, drama and action, all of which lend themselves perfectly to developing extraordinary games that capture the thrill of being the most celebrated secret agent in the world."
"MGM Interactive continues to work with best in class publishing and development teams, to ensure we deliver both memorable and fully immersive interactive gaming experiences for both core and mass-market gamers," said Travis Rutherford, MGM's executive vice president, Consumer Products and Location-Based Entertainment. "Activision's proven expertise in developing cutting edge games, their core competency in managing large movie franchises combined with the global appeal of the James Bond property, will create a new benchmark for the next-generation gaming experience. We are excited to be partnered with Activision and look forward to a long and mutually successful partnership."
"Activision's track record of developing engaging and sophisticated games across all platforms makes it the ideal partner to introduce the Bond videogame experience to a new generation of game players, as well as to provide new thrills and excitement for the legions of people who are already fans of the Bond films and games" said David Pope, CEO of EON Productions Limited, maker of the James Bond films.
EA's loss is not surprising given the lacklustre by-the-numbers approach of recent Bond games. Everything or Nothing was pretty good, but could have been much better in the hands of a publisher that cared about the franchise. But can Activision do any better, time will tell.
Give it to Infinity Ward to work on I say.
im happy with this news...finally EA gets put in their place
release crappy games somemore,la...lose all your licenses...
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