Exactly, I know what you mean. I agree with you , if the price is too close to those more established makes , most people would rather go for the more established makes.

yeah, but anyways I sure hope they don't price themselves out of the competition. imho this is a good time for them to strike some good sales figures, pricing will really make its impact 

Just to add that if the price/package for Elantra is not attractive I might gravitate to to Forte. This is because I am am looking for a well specced/priced car which Forte embodies. It is within my expectation Hyundai will be more expensive and less specced but I can personally accept it since I like the engine and design.

While I will not generalise Elantra buyers but I believe some are looking for good value, good price and nice design. This is why they might move on to Forte because T & H are not their first few choices which they would have got instead of waiting so long.

Latest News on Elantra.. Good & Bad

Make False Claim in Adv

I think $118K is too pricey for local made car wt Inokom brand.
When compare between civic & elantra for that price, I think 99% Malaysian will choose H. Civic.

er, last i heard, got waiting list wor, right?

Coz a lot of C segment fan here compare to D segment which not everyone can afford it...
Correct... take avante x20 as an example...

Why is 1.6 n 1.8 korean car on par with price of japan made?
When I bought my Elantra X20, the salesman and even the branch manager convince to me that korean car are good price now..
Then launch Sonata, wanted to trade in for that badly..

Went back to see the branch mgr , with my 2.5 yrs old elantra , accident free 45k mileage, X20 full spec with add on accessories package except the exhaust system package...... The boss told me 45-50k max. Hahah... coincidentally I also asked other about my City Vtec which is 6 years old. still worth 50k .

Anyway, no doubt X20 is a very good ride, quiet, comfy and fast.

i dont care what they are saying,i am buying korean,(Kia or hyundai)

just wan to say that T&H many supporter mostly is age 50+ up ppl..

i am not flamming T&H not good car or something,they both are good and excelent(my family own a civic2.0&camry 2.0)
since the korean car have improved so much huge,we should give it a try to own it..so this time i  am choosing korean car..still waiting pricing for this elantra,too high price and not worth to buy,i will go for Kia or mayb back to J-car

Wait for tis car till sien dy. might as well go showroom see Prius c. At least T says launch means launch. Somemore now we have the cheapest 7 airbag car in bolehland

oh wat ? 

It's high price bcoz they want more MONEY, but with such alot of feedback on the pricing, they wan to lower the price but again, it CRASH with proto & gomen.

See which one come 1st...

i tot got ppl said sd margin very very veryyyyyy low 1... now showing original propose price is similar to forte wor...