i was also considering the flagship zv and a plasma tv. reading there's lots of cons for plasma tech. heat output, image retention, high power consumption, mirror finish, reflection, image burn in and yada yada. and the only pro for plasma is image quality.

but considering that i'm upgrading from a lcd tv, might as well get a plasma and see for myself what's the fuss is all about.
well most of the cons for plasma is overblown out of propotion, and the image quality alone is enough for me to forget all about lcd altogether.

my wife said gives her goosebump watching skin texture on the plasma.

didn't you said your plasma sound bad before this?

sounds like a matte screen of an LCD will suit you better. cause even with anti-reflection coating of a high end plasma you'll still see a vague reflection of yourself on the screen.

lots of the new LED lineup have local dimming.
could quite possibly surpass the picture quality of the current plasma, with all the good qualities of an LED.

so i guess it's wiser to wait for these to be available before buying anything. them LG's even have full led backlight and ISFccc option.

the general consensus is that
plasma = bad = dead = outdated
lcd = good = better = current
led = superb = best = future

so buy led and be part of the future!

but yeah,
if you need to ask, then just buy anything that looks nice to your eyes (which would most probably be led anyway).