Formula PROTON 1Malaysia PROPOSED RACE MACHINE
MISSION
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> To make PROTON a GREAT BRAND with the world class leading engineering and breakthrough innovative automotive technology.
VISION
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> To turn Malaysia into a real ENGINEERING SUPERPOWER in this world, the real super player in automotive industry!
VISION : MALAYSIA ~ LAND OF ADVANCE ENGINEERING
Proposed Time, Date and Venue Launch
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Time : 01:01 :01am
Date : 01/01/2011
Venue : Sepang International Circuit (SIC)
Estimated Initial Budget and Return on Investment (ROI)
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Initial budget : RM1 BILLION (will get through sponsors and official partners)
Return On Investment : at least RM3 BILLION after 3 years
ENGINEERING and TECHNOLOGY FOCUS
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> ENGINE DEVELOPMENT RESEARCH
> AERODYNAMICS RESEARCH
> COMPOSITE RESEARCH
> MECHANICAL RESEARCH
> HYDRAULICS RESEARCH
> ENGINE OIL and LUBRICANTS RESEARCH
> HUMAN MACHINE INTERACTION RESEARCH
> SAFETY ENGINEERING RESEARCH
> ADVANCE NETWORKING CENTRIC APPLICATION RESEARCH
> OPEN SOURCE SOFTWARE for RACING DEVELOPMENT RESEARCH
> ARTIFICIAL INTELLIGENCE APPLICATION RESEARCH
AMONG ECONOMY BENEFITS
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> Creating at least 100,000 jobs for Malaysian
> Creating at least 100 businesses for the Malaysian entrepreneurs business to supply goods to the Formula PROTON 1Malaysia
> Create a very good experience exposure to engineering and other related university students to real high level engineering in racing motorsports.
Main Objective
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> To turn Malaysia into a racing motorsports and race engineering R&D hub in this world. MALAYSIA LAND OF ADVANCE ENGINEERING, NEW SUPERPOWER!
> To realize 1Malaysia > 1Asia > 1World = 1Dream Engineering Empire Superpower!
> To create empire of PROTON through serious racing motorsports involvement
> To create a big brand of PROTON just like BMW (Germany) did with their Formula BMW and RENAULT (France) just did with Formula RENAULT in Europe and also in Asia region.
> To prepare Malaysian and also Asian to be able to compete in FORMULA ONE (F1) races which is the pinnacle point of racing motorsports set by the top Fédération Internationale de l'Automobile (FIA) which is the governing body for world motor sport and the federation of the world’s leading motoring organisations.
> To give the amateurs and also professionals all around the world who really interested in racing motorsports opportunity to develop their skills and further enhance their knowledge in racing motorsports and car engineering under PROTON 1Malaysia brand.
> To promote Malaysia as a good tourism destination, main racing motorsports hub in Asia and the also the place of excellence of engineering centre for the racing motorsports fan all around the world.
> To fully utilize F1 facility that will be build in Sepang, Selangor especially the very advance wind tunnel system with Formula PROTON 1Malaysia project
Main Objective (for official premium partners / shareholders / sponsors)
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> To improve partners, great image through Formula PROTON 1Malaysia project.
> To be the best governing body of racing motorsports event
> To share the motorsports and business knowledge and solve all the circumtances together as 1Team 1Family.. All For 1, 1 For All!!!
> To make the best collaboration team in the world of racing motorsports and advance engineering.
> To help promote Malaysian and partners product to the world class stage.
> To make sure that Formula PROTON 1Malaysia will be a great success with the serious involvement of all the partners as 1Family.
Main Objective (for PROTON and MALAYSIA ENGINEERING INDUSTRIES RELATED)
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> To gather all the statics, graph, [Strength-Weakness-Opportunity-Threat (S-W-O-T analysis), KAIZEN and data from all the team that involve in Formula PROTON 1Malaysia with the latest updated technology such as NETWORKING CENTRIC and REAL-TIME MANAGEMENT style as to improve the Malaysia engineering above the world class standards.
> To develop the best Formula PROTON 1Malaysia machine that have the best safety features
To develop one of the class in Formula PROTON 1Malaysia that have the best “green technology” machine, a special hybrid motorsports class.
> To develop a racing engine that save fuel but can produce a very powerful output, rotary wankel engine design will be considered in the future.
> To develop a possible racing engine that will use palm oil as its main lubricant, joint venture with PETRONAS Malaysia as it will increase Malaysia economy because Malaysia is #1 palm oil producers in this world.. And to make it as a breakthrough advance technology of the future engineering.
> To have the best aerodynamic designs, great downforce and diffusser feature that will add the speed and performance of the Formula PROTON 1Malaysia racing cars.
> To develop a machine which will benefit PROTON to do technology transfer to commercial cars.
Main Objective (for universities involve in this project)
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> To help Universiti Teknologi PETRONAS (UTP), Universiti Teknologi Malaysia (UTM) and other local Malaysia universities that related to engineering field enhance their operations (hopefully there will be Motorsports University Malaysia), students intake and students/expertise exchange with whole world.. Proposed universities collaboration
> Norfolk, England (in relationship with LOTUS Norfolk, Norfolk State University and Cranfield University)
> Tokyo, Japan (in relationship with University of TOKYO and TOKAI University )
> Osaka, Japan (in relationship with Osaka University especially in School of Engineering and School of Engineering Science)
> Fuji, Japan (in relationship with Fuji Speedway circuit and TOYOTA motorsports)
> Jeju Islands, Korea (in relationship with Cheju National University and Malaysian BERJAYA Group companies biggest Malaysia investment in Korea)
> Shenyang, China (in relationship with Shenyang University and Shenyang Malaysia Development (Shenmas) with China government to develop Shenyang area)
> Riau, Indonesia (in relationship with Universitas Riau and Malaysia-Riau engineering sharing expertise collaboration)
> Songkhla, Thailand (in relationship with Prince of Songkla University)
> Kerala, India (in relationship with University of Kerala)
> Mindanao, Phillipine (in relationship with University of Mindanao)
> Le Mans, France (in relationship with Université du Maine)
> Karlsruhe, Germany (in relationship with University of Karlsruhe)
> Zürich, Switzerland (in relationship with University of Zürich)
> Bologna, Italy (in relationship with Alma Mater Studiorum Università di Bologna)
> Krakow, Poland (in relationship with Jagiellonian University)
> Espoo, Finland (in relationship with Helsinki University of Technology)
> Saint Petersburg, Russia (in relationship with Saint Petersburg State University)
> Belfast, Ireland (in relationship Queen's University Belfast and PETRONAS world-leading 'green chemistry' research in Europe)
> Lund, Norway (in relationship with Lund University)
> Eindhoven, Netherlands (in relationship with Eindhoven University of Technology)
> Tehran, Iran (in relationship with University of Tehran)
Main Objective (for participants, racing teams)
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> To provide the basis of a long term plan for the prosperity of Formula PROTON 1Malaysia
> Racing and all its stakeholders, including teams, sponsors, and circuits.
> To support and encourage the participation of independent teams through technical assistance and engine supply;
> To attract, excite and provide good value to fans globally;
> To make the racing events more open, transparent and fair in commercial, technical and sporting governance.
> To ensure rule stability to encourage innovation, cost control and economic certainty.
> To make sure and maintain Formula PROTON 1Malaysia racing as one of the most advanced motor racing formula.
> To make sure sufficient opportunity and technical freedom for teams, engine manufacturers and suppliers to use the sport to showcase their technology through differentiation and innovation and to challenge their engineering skills. (by standards set by PROTON and use performance parts from PROTON and LOTUS).
> To eliminate high cost technologies which do not provide differentiation or have relevance to other industrial sectors.
>To provide a safe environment for drivers, spectators, team personnel and race officials.
> To reduce costs in a structured and well planned manner that does not surprise the teams or result in unforeseen consequential costs.
> To evaluate cost cutting proposals in the wider context of the sport's appeal to its fans and balancing them with the requirements of the technical challenge.
> To achieve fastest lap times on any grand prix motor racing circuits.
> To include technologies relevant to current and future mainstream road cars.
> Driver skills should remain a differentiating factor.
Main Objective (for Sporting Framework)
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> To entertain, excite and attract spectators, viewers and sponsors.
> To attract the best available drivers, circuits and team personnel in the world.
> To maintain perception of sporting "purity" with no artificial handicapping.
> To ensure results are instantaneous and available immediately.
> To reward good teamwork.
Main Objective (for Commercial, Sponsors Sporting Governance)
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> To provide substantive fairness for all competitors and other stakeholders in respect of all aspects of the sport including sporting, technical and commercial matters.
> To ensure transparent governance and financial structure for the sport.
> To maintain a professional management team with clear succession plans.
> To have a fair and open system for rule determination that only allows changes to be made against objectively defined criteria.
> To have a readily accessible and swift appeals process administered by an internationally recognised independent body.
> To provide a significantly greater and more equitable share of the total revenue generated by the sport to the participating teams.
> To ensure that all revenue related to the sport including circuit signage, race title sponsorship and fees for hosting Grands Prix are included in the division of funds.
> To expand the overall revenue coming into the sport through optimum exploitation of the various commercial rights.
> To ensure that all stakeholders deal with each other and conduct themselves with mutual respect and do not act to the detriment of the interests of the sport.
> To ensure access to the sport on free to air TV on a worldwide basis in order to reach the broadest possible audience.
> To provide better television coverage for the viewers and improve and expand the media technologies through which the sport is made available.
> To significantly improve the quality of the live TV feed.
> To expand the sport into new markets through increased TV coverage and different Formula PROTON 1Malaysia venues.
> To make sure sponsors get direct access to the audience from kids to professionals.
> To make sure the commentators announce sponsor names instead of the racing team original name. And highlight sponsor names instead team long name.
> To provide best place and best services for sponsors convenience during the racing event and also provide consultancy to sponsors about the racing team management.
Some intro on the project, explanation why Malaysia need Formula PROTON 1Malaysia
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1) As we know, Formula One (F1) is the pinnacle, #1 racing motorsports and also #1 race engineering as been set by Fédération Internationale de l'Automobile (FIA) which is the top governing body for world motor sport and the federation of the world’s leading motoring organisations.
2) Malaysia must prepare and ready to face the real world of very advance of racing motorsports engineering including F1, Formula PROTON 1Malaysia is one of the way how to achieve a very great advance engineering with the supports of many race teams, sponsors and also industry engineering related.
3) BMW from Germany who is a very big automotive manufacturer in automotive industry, who always win the best international engine awards have their own race event called Formula BMW which is divided to Formula BMW Europe and Formula BMW Asia, although they pulled out from F1, it is not because of global financial crisis or other matters, it is just they didn’t agree with certain regulation in F1 which is not at their side who want toto create a new hybrid technology called "EfficientDynamics".. Among the best way to test and improve its best engineering is through motorsports and BMW can test it in their own Formula BMW, they have alternative to Formula One to achieve their mission and goal.. This is something Malaysia and PROTON must think for the benefit of Malaysia engineering future, not to depend so much on Formula One (F1) projects to be the leader in automotive industry.
4) In France where the Fédération Internationale de l'Automobile (FIA) Head Quarter is located, a French company RENAULT which his legendary CEO Carlos Ghosn had save NISSAN company from a big bankrupt although NISSAN engine had won so many Ward's 10 Best Engines from year 1995 to 2008, nobody dare to buy the NISSAN company shares as it had debt of USD20 billion and only 3 of its 48 models were generating a profit. But RENAULT CEO Carlos Ghosn dare to take the big risks and amazingly in one year of RENAULT take over of NISSAN company in Japan, Nissan's net profit climbed to USD2.7 billion from a loss of USD6.1 billion in the previous year!!!
5) Among the action that Carlos Ghosn as CEO of RENAULT and also CEO of NISSAN company is to make Formula RENAULT and also World Series by Renault to test the best engineering of RENAULT and NISSAN technology in the racing motorsports event, and then transfer the knowledge and the experience from racing motorsports to a real car name NISSAN GT-R 35, amazingly it receive many awards such as Top Gear : Supercar of the Year 2007, Automobile Magazine - 2009 Automobile of the Year, 2009 International Car of the Year, Popular Mechanics - Automotive Excellence Awards 2008 (Design), World Performance Car 2009
6) Something that BMW and RENAULT had done should be a big inspiration to PROTON as Malaysian proud to improve the engineering, branding, and sales market around the world and also PROTON+LOTUS can share the engineering expertise just RENAULT+NISSAN just did to produce a more greater outcome than NISSAN GT-R, plus can make own rules and regulation just like BMW did to their Formula BMW to achieve the company target!
7) While in Japan, where they catch-up so fast with the European engineering marvelous and already beaten USA in breakthrough technology of automotive engineering products. The Japanese create their own formula called FORMULA NIPPON as one way to achieve their dream target to be one of the most important car manufacturers country in engineering world.
8) Almost whole part of Europe have own FORMULA 3 racing events that look like F1 cars, that’s one of the reason why European very good in engineering knowledge.
9) Even in Australia which is not a world car manufacturers also have FORMULA 3 and also FORMULA 3, and also many other racing motorsports event such as V8 Supercars championship as it is also generate many profit and money for the organizers, under good management and good marketing strategy so many Australian very interested to watch all that racing motorsports event. Australia also have one F1 driver, thanks a lot to heavy exposure to racing motorsports in Australia.
10)We believe Formula PROTON 1Malaysia can also do as well as all those countries had done, plus PROTON can also create a great branding synonym with racing motorsports that require a high speed machine, with highest safety, highest standard handling system. In F1 racing events for example, Malaysia generates more than RM1 BILLION of economy revenue each years thanks to a very great advertising, live-broadcast, super fanatics blogs, addictive forums, rumors, wide newspapers coverage and knowledgeable TV commentators.
<-- University of Cranfield from England will participate in this project
This post has been edited by RAC1NGengine: Oct 15 2009, 12:28 AM