Help - Search - Member List - Calendar
Full Version: How does Google generates income?
Lowyat.NET > Computers > Software
XfX
As per topic above
gfunk11
Google AdWords & AdSense... these 2 things really make them a whole lotta money.... biggrin.gif

QUOTE(XfX @ Feb 5 2008, 09:43 PM)
As per topic above
*


XfX
QUOTE(gfunk11 @ Feb 5 2008, 09:45 PM)
Google AdWords & AdSense... these 2 things really make them a whole lotta money.... biggrin.gif
*



What is adwords & adsense? Izit advertisements? U mean google ads?
shahiryusoff
i don't understand..
ariesboy2020
nice topic.... indeed


all search engine make a lot of money through ads.... more popular they r.. more money will come to them...


same as web browser.... firefox.ie.maxthon... yeah... download it is free.. but did u realize how them make money???

u can see in ur browser .. beside address bar is located the search bar... through it.... google,yahoo and other search engine pay them when user use thier search engine to search an info...




more popular they rr... more money come to them.....




biggrin.gif


nice topic to start!!!!
XfX
QUOTE(ariesboy2020 @ Feb 5 2008, 10:02 PM)
u can see in ur browser .. beside address bar is located the search bar... through it.... google,yahoo and other search engine pay them when user use thier search engine to search an info...
more popular they rr... more money come to them.....
*



But how do they track i am using that feature to do my searching? Unless we go to Google.com and each click they earn a penny or so... still not clear how does money flows to them?
aidlover
when ppl buy ads through google ads.. google gets the money.. its the same like when you selling advertising service to ppl..
kennykck
do a search on any topic. graphic card... whatever. Notice the top result(highlighted with blue color - above the no.1 result) and also the right handside result, that's their advertisement. Am I right?
freddy manson
yes.. buy placing an advertisement on the mainpage of a search engine (such as google, yahoo, etc etc) people that use the service will in-a-way view the ads, and if there's an ads that they like they surely click it even tho they're not intending to buy the ads product/service

:') its like placing ur banner on the pole of a bus-stop.. get what i mean?

rclxm9.gif
jejari7
the power of advertisement man... u build one popular website, people will pay u to advertise...
mzhai
ya... some do so by blogs.. sum even do so by lyn signy to earn money.. clicks his signy once then he gain money...
awang
lowyat.net generates money also ka?? its famous smile.gif
tzywen
QUOTE(mzhai @ Feb 6 2008, 04:42 PM)
ya... some do so by blogs.. sum even do so by lyn signy to earn money.. clicks his signy once then he gain money...
*


normally for referrals you need to actually join under him before he earns money. unless he's placing PPC ads in his siggy...
bdcyl
QUOTE(awang @ Feb 6 2008, 06:39 PM)
lowyat.net generates money also ka?? its famous smile.gif
*




so what u think? is this commercial???
i not so sure...
Lineage
everytime it appear the ads, then count 1 page view, then can earn certain amount...when u search by using the Google search engine, google earn money..as long as when u c google ads, they earning money..thats why microsoft scare google now, and wana buy yahoo...haha
asellus
QUOTE(StevenQ @ Feb 9 2008, 07:01 PM)
everytime it appear the ads, then count 1 page view, then can earn certain amount...when u search by using the Google search engine, google earn money..as long as when u c google ads, they earning money..thats why microsoft scare google now, and wana buy yahoo...haha
*



Nope, that isn't how they earn money. As you know, Google only pays up when you reach USD100.00. If your income did not reach that yet, Google will use whatever you have (let say USD40.00) to earn interest. Does not apply though if you were paid monthly by Google.
wKkaY
Check their annual report. They're a public company after all.
f1shb0n3
how bout hosting??..a domain n etc...does them earn that way too??
heterosapiens
QUOTE(wKkaY @ Feb 9 2008, 07:24 PM)
Check their annual report. They're a public company after all.
*


Thanks for the hint, didn't know it was that easy. lol

QUOTE
Q4 Financial Highlights

Revenues - Google reported revenues of $4.83 billion for the quarter ended December 31, 2007, representing a 51% increase over fourth quarter 2006 revenues of $3.21 billion and a 14% increase over third quarter 2007 revenues of $4.23 billion. Google reports its revenues, consistent with GAAP, on a gross basis without deducting TAC.

Google Sites Revenues - Google-owned sites generated revenues of $3.12 billion, or 65% of total revenues, in the fourth quarter of 2007. This represents a 58% increase over fourth quarter 2006 revenues of $1.98 billion and a 14% increase over third quarter 2007 revenues of $2.73 billion.

Google Network Revenues - Google's partner sites generated revenues, through AdSense programs, of $1.64 billion, or 34% of total revenues, in the fourth quarter of 2007. This represents a 37% increase over network revenues of $1.20 billion generated in the fourth quarter of 2006 and a 12% increase over third quarter 2007 revenues of $1.45 billion.

International Revenues - Revenues from outside of the United States totaled $2.32 billion, representing 48% of total revenues in the fourth quarter of 2007, compared to 44% in the fourth quarter of 2006 and 48% in the third quarter of 2007. Had foreign exchange rates remained constant from the third quarter of 2007 through the fourth quarter of 2007, our revenues in the fourth quarter of 2007 would have been $94 million lower. Had foreign exchange rates remained constant from the fourth quarter of 2006 through the fourth quarter of 2007, our revenues in the fourth quarter of 2007 would have been $195 million lower.

Revenues from the United Kingdom totaled $692 million, representing 14% of revenue in the fourth quarter of 2007, compared to 15% in the fourth quarter of 2006 and 16% in the third quarter of 2007.

Paid Clicks - Aggregate paid clicks, which include clicks related to ads served on Google sites and the sites of our AdSense partners, increased approximately 30% over the fourth quarter of 2006 and approximately 9% over the third quarter of 2007.

TAC - Traffic Acquisition Costs, the portion of revenues shared with Google's partners, increased to $1.44 billion in the fourth quarter of 2007. This compares to TAC of $1.22 billion in the third quarter of 2007. TAC as a percentage of advertising revenues was 30% in the fourth quarter, compared to 29% in the third quarter of 2007.

The majority of TAC expense is related to amounts ultimately paid to our AdSense partners, which totaled $1.31 billion in the fourth quarter of 2007. TAC is also related to amounts ultimately paid to certain distribution partners and others who direct traffic to our website, which totaled $125 million in the fourth quarter of 2007.

Other Cost of Revenues - Other cost of revenues, which is comprised primarily of data center operational expenses, credit card processing charges as well as content acquisition costs, increased to $516 million, or 11% of revenues, in the fourth quarter of 2007, compared to $441 million, or 10% of revenues, in the third quarter of 2007.

Operating Expenses - Operating expenses, other than cost of revenues, were $1.43 billion in the fourth quarter of 2007, or 30% of revenues, compared to $1.25 billion in the third quarter of 2007, or 30% of revenues. The operating expenses in the fourth quarter of 2007 included $756 million in payroll-related and facilities expenses, compared to $659 million in the third quarter of 2007.

Stock-Based Compensation (SBC) - In the fourth quarter of 2007, the total charge related to SBC was $245 million as compared to $198 million in the third quarter of 2007.

We currently estimate stock-based compensation charges for grants to employees prior to January 1, 2008 to be approximately $950 million for 2008. This does not include expenses to be recognized related to employee stock awards that are granted after January 1, 2008 or non-employee stock awards that have been or may be granted. We currently anticipate that dilution related to all equity grants to employees will be at or below 2% this year.

Operating Income - GAAP operating income in the fourth quarter of 2007 was $1.44 billion, or 30% of revenues. This compares to GAAP operating income of $1.32 billion, or 31% of revenues, in the third quarter of 2007. Non-GAAP operating income in the fourth quarter of 2007 was $1.69 billion, or 35% of revenues. This compares to non-GAAP operating income of $1.52 billion, or 36% of revenues, in the third quarter of 2007.

Net Income - GAAP net income for the fourth quarter of 2007 was $1.21 billion as compared to $1.07 billion in the third quarter of 2007. Non-GAAP net income was $1.41 billion in the fourth quarter of 2007, compared to $1.24 billion in the third quarter of 2007. GAAP EPS for the fourth quarter of 2007 was $3.79 on 318 million diluted shares outstanding, compared to $3.38 for the third quarter of 2007, on 317 million diluted shares outstanding. Non-GAAP EPS for the fourth quarter of 2007 was $4.43, compared to $3.91 in the third quarter of 2007.

Income Taxes - Our effective tax rate was 25.0% for the fourth quarter of 2007 compared to 27.3% in the third quarter of 2007. The tax rate in the fourth quarter was more favorably impacted by our R&D credit as a result of our stock option activity.

Cash Flow and Capital Expenditures - Net cash provided by operating activities for the fourth quarter of 2007 totaled $1.69 billion as compared to $1.63 billion for the third quarter of 2007. In the fourth quarter of 2007, capital expenditures were $678 million, the majority of which was related to IT infrastructure investments, including data centers, servers, and networking equipment. Free cash flow, an alternative non-GAAP measure of liquidity, is defined as net cash provided by operating activities less capital expenditures. In the fourth quarter of 2007, free cash flow was $1.02 billion.

We expect to continue to make significant capital expenditures.

A reconciliation of free cash flow to net cash provided by operating activities, the GAAP measure of liquidity, is included at the end of this release.

Cash - As of December 31, 2007, cash, cash equivalents, and marketable securities were $14.2 billion.

On a worldwide basis, Google employed 16,805 full-time employees as of December 31, 2007, up from 15,916 full-time employees as of September 30, 2007.

http://investor.google.com/releases/2007Q4.html

Note: That's for Q4 2007.
bozaluka
search in google biggrin.gif
linkinstreet
QUOTE(bozaluka @ Feb 10 2008, 07:48 AM)
search in google biggrin.gif
*

Yeah, it's the easiest thing to do.
http://www.google.com/search?hl=en&q=how+d...ogle+earn+money
whitelatte
Advertising and Search Engine. If you notice Google Search Engine is top of the notch and fast. If you google something strange and can't find it, try that again after 5 days and you will be suprise, there will be write up about it.

Basically as soon as you key in that word, Google will sent its' "spy" around the web and try to look for it so that the very next time you key in the same phrase it will appear.

Correct me if i am wrong. smile.gif
sunakujiro^^
Google play a major part on advertisement such as Product Service providers, Internet network charges, Product sales links, sales new computer software materials - name a few and all kinds of commission-based advertisement as a whole.
mrpac_187
search d. still dun understand biggrin.gif any1 can pm me to help? tq~
-Abtic-
I thought they generate income by using the affiliation method? Most suitable out of the 5 business revenue?
This is a "lo-fi" version of our main content. To view the full version with more information, formatting and images, please click here.
All Rights Reserved 2003-2006 Vijandren Ramadass
Invision Power Board © 2001-2009 Invision Power Services, Inc.